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China Mobile's giant empire: How to become the world's largest wireless operator?
China Mobile, as China's largest wireless operator, has more than 940 million users, a number that undoubtedly demonstrates its dominant position in the global communications market. The company, part of China Mobile Communications Group Co., Ltd., is not only the world's largest mobile network operator but also the world's largest telecommunications company by revenue. As a listed company on the Hong Kong Stock Exchange, China Mobile's market value reached HK$965 billion in 2020, making it one of the largest red-chip companies.
Whether it is voice or multimedia services, China Mobile's network covers mainland China and Hong Kong, and is committed to providing comprehensive mobile communication services.
Historical review
China Mobile was established in 1997 as China Telecom (Hong Kong) Co., Ltd.. Its birth originated from the spin-off of China Telecom in 1999. To date, China Mobile has experienced multiple expansions and acquisitions. In 2008, the company acquired China Railcom, further strengthening its capabilities in fixed line and broadband network services.
International expansion and challenges
With the accelerated pace of globalization, China Mobile acquired Pakistan's Paktel in 2007 and launched the "Zong" brand. Although it planned to enter the Myanmar market in 2013, it ultimately failed to do so. However, with the development of technology, digital payments have become one of the focuses of its expansion.
In 2023, China Mobile users can make payments by scanning WeChat QR codes, demonstrating its efforts in integrating the digital ecosystem.
The impact of US sanctions
China Mobile has been sanctioned by the United States over its ties to the People's Liberation Army of China. In 2020, then-President Trump signed an executive order prohibiting any U.S. company from holding shares in companies related to the military project, which caused China Mobile to endure huge stock market fluctuations.
The role of government and market share
As an important state-owned enterprise in China, China Mobile enjoys government protection and support in the market. According to 2010 data, China Mobile holds 70% of China's mobile service market, showing the strength of its monopoly.
China Mobile's market share gives it more say in business decisions, but it is also often subject to government intervention.
Promote rural communications and digitalization
China Mobile's participation in the "Connect Every Village" program has greatly improved communications infrastructure in rural China since 2004. As of 2019, 135 million rural households have access to broadband networks, demonstrating the company's important role in promoting digitalization.
Brand and Service
China Mobile's services are promoted through many brands, including "Global Communication", "M-Zone", etc. These brands cover different user needs, whether in urban or rural areas, and also make them more competitive in the market.
Future 5G and digital development
With the development of 5G technology, China Mobile is actively promoting 5G construction nationwide and cooperating with Tencent and other companies to develop digital payment and Internet services. This move has promoted the rapid development of the entire industry and made China Mobile's position in the global communications market increasingly important.
As China Mobile continues to deepen its international strategy and technological innovation, how will the future unfold?
