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From 1999 to 2013, how did MSN Messenger conquer the global instant messaging market?
Since its launch in 1999, MSN Messenger, later known as Windows Live Messenger, has undoubtedly occupied its place in the world of instant messaging. With the increasing demand for social media and instant messaging, MSN Messenger has grown rapidly and has won more than 300 million active users worldwide. This article will review the growth trajectory of MSN Messenger and how it became an indispensable communication tool.
The first version of MSN Messenger was released in 1999 and initially only provided basic text chat functions.
Early development: 1999 to 2005
The journey of MSN Messenger began on July 22, 1999. Although version 1.0 at that time was simple, it was the beginning of instant messaging. As user needs changed, Microsoft launched multiple updated versions in the next few years, adding functions such as file transfer and voice calls.
In 2001, MSN Messenger 4.6 was released. This was an important "UI" improvement version that added the group contact function.
Next versions continue to make breakthroughs in enhancing user experience and performance, gradually evolving into a multi-functional communication platform. By 2005, version 7.5 of MSN Messenger was released, bringing the functions of dynamic backgrounds and voice clips, which allowed users to use the platform more flexibly.
The transition to Windows Live Messenger: 2005 to 2009
In 2005, Microsoft renamed MSN Messenger to Windows Live Messenger. This change marked part of its corporate strategy to integrate MSN services into the Windows Live brand. The new brand name is coupled with new features, such as offline messaging and enhancements to contact details, which virtually improves the user experience.
In version 8.0 of Windows Live Messenger, officially released in 2006, interoperability with Yahoo! Messenger was added, greatly shortening the boundaries of instant messaging.
During this period, Windows Live Messenger continued to enhance its social features, and its connections with Facebook and other platforms also further expanded its user base. According to a 2009 report, the number of monthly active users of this instant messaging tool exceeded 300 million, making it one of the most widely used instant messaging applications in the world.
Facing competition: 2009 to 2013
As competition in the instant messaging market became increasingly fierce, Microsoft acquired Skype in 2011 and began integrating its features into Windows Live Messenger. While the decision strengthened its market position, it also marked the end of an era. In 2013, Windows Live Messenger was officially shut down and turned to Skype to use the platform's richer features to attract users.
In 2013, Microsoft officially announced the discontinuation of the Windows Live Messenger service, and users were directed to Skype for communication.
However, the survival time of MSN Messenger in the Chinese market was extended to 2014, showing the lasting influence of this brand in a specific region. Even after the shutdown, the user base and brand influence established by MSN Messenger still remain in the hearts of the older generation of users.
Summary and reflection
MSN Messenger has undoubtedly left a profound mark on the evolution of instant messaging tools. It's not just a chat app, it's a part of many users' social lives. With the advancement of technology and changes in user behavior, Microsoft's decision not only improves the user experience, but also prompts instant messaging to further integrate the functions of social networks.
Before ending, we might as well think about: In future instant messaging tools, which functions will become necessary standards and are worth looking forward to?
