Archive | 2019

Joe Hair: Impact and Contributions to Sales Research and Teaching

 

Abstract


Dr. Joseph F. Hair, Jr., has been a prolific author of both research articles and textbooks. Though he is best known for his research contributions to methodology and various multivariate techniques where his well-known book on Multivariate Data Analysis has been referenced over 100,000 times, perhaps his substantive, discipline-based contributions to students have been even greater, not the least of which are in the sales domain.

Volume None
Pages 151-153
DOI 10.1007/978-3-030-06031-2_18
Language English
Journal None

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