Journal of Quality Assurance in Hospitality & Tourism | 2019
Importance of Wellness Concepts in the Hotel Industry: Perspectives from the Millennials
Abstract
ABSTRACT Millennials taking more responsibilities for their health and improvement of their substantial and spiritual well-being is the reason behind the prosperous demand for wellness concepts in the hotel industry. This study aims to evaluate the importance of wellness concept and attributes of Millennials hotel guests. Results indicated that intellectual wellness is perceived to be an important wellness concept while female shows higher level of agreement on spiritual wellness. Natural remedies and mind therapy are valued as important hotel amenities. Implications and limitations are discussed in the paper.