Real-Time Return Demand Prediction Based on Multisource Data of One-Way Carsharing Systems

Abstract

One-way carsharing system has been widely adopted in the carsharing field due to its flexible services. However, as one of the main limitations of the one-way carsharing system, the imbalance between supply and demand needs to be solved. Predicting pick-up demand has been studied to achieve the goal, but using returned vehicles to reduce unnecessary relocation is also one of the important methods. Nowadays, trajectory data and other data are available for real-time prediction for return demand. Based on the return demand prediction, the relocation response can be more reasonable. Thus, the balance of demand and supply can be largely improved. The multisource data include trajectory data, user application log data, order data, station data, and user characteristic data. Based on these data, a return demand prediction model was used to predict whether the user will return the vehicle in 15\u2009min in real time, and a destination station prediction model was applied to forecast which station the user will park at. Finally, a case study using ten stations’ one-week field data was conducted to test the benefit of the dynamic return demand prediction. The results showed that the return demand prediction improves the efficiency of the relocations by mitigating the condition that the station parking space is full or empty. The potential application of this study would effectively reduce unnecessary relocation and further formulate an active operation optimization strategy to reduce the system’s operational cost and improve the service quality of the system.