Determinant Factors of Sustainability of Tea Smallholder Agroindustry (Case Study in Barokah Farmers Group at Ciwidey Sub District Bandung Regency) [Beberapa Faktor Penentu Keberlanjutan Usaha Agroindustri Teh Rakyat (Studi Kasus di Kelompok Tani Barokah Kecamatan CiwideyKabupaten Bandung)]

Abstract

At present the number of agro-industry of tea smallholder\xa0 actors in West Java is decreasing, for example, in Cianjur District, at Sub-districts: Sukanagara only has six out of 11 units, Takokak\xa0 there are only 11\xa0 of 38 units, and The Campaka has no more agroindustry of tea smallholder that was established even though a few years ago there were three units (Plantation Office of Cianjur Regency, 2015). These conditions also occur in Bandung s Ciwidey District, even now only the Barokah Farmers Group s agroindustry still survives (from the four agro-industries). Some determinants of the persistence of the agro-industry of tea smallholder can come from internal and external factors concerned. The research technique used is a case study. Determination of informants was done purposively, namely: Plantation Service staff, chairman and deputy chairman of the farmer group, General Manager of the tea agro-industry of the people, supplier farmers, and Village apparatus. Secondary data is collected from existing documents in relevant agencies and journals. Data and information obtained were analyzed descriptively. The research results showed that the sustainability of the existence of the agro-industry of tea smallholder was determined by several factors, namely: the ability of the people s tea agro-industry actors in 1) fulfilling the supply of raw materials (tea tops), 2) managing the finances owned, 3) managing the organization, 4) doing product diversification, 5) expanding information networks and connectivity with relevant agencies, 6) continuity in market demand, and 7) continuity in maintaining product quality.