METHODOLOGICAL APPROACHES TO THE ASSESSMENT OF INTELLECTUAL POTENTIAL AS AN IMPORTANT FACTOR OF ITS EFFECTIVE USE IN THE NATIONAL ECONOMY

Abstract

The assessment of the intellectual potential of economic entities is considered as an important factor in increasing the efficiency of the intellectual potential of the national economy, which is important in the context of radical changes at the present stage of development of information, digital, intellectual economy. It has been determined that the competitiveness and development of the economic system of Ukraine largely depends on the formation, effective use and management of intellectual potential on the basis of its thorough, qualitative assessment. The intellectual potential of an economic entity has been presented as a separate system, where the main elements are components that correlate with the elements of intellectual capital such as: human capital (human potential), structural capital (structural capital potential) and consumer or client capital (potential of connections with the external environment) on the basis of research of intellectual potential and consideration of methodological approaches to its evaluation. Methodical approaches to the assessment of intellectual potential have been studied, the classification of the main essential features of the principles of intellectual potential assessment has been developed, which are important for further development of mechanisms to increase its efficiency. It has been concluded that the classification of the basic principles of intellectual potential evaluation reflects the potential of all components of the intellectual potential system and is the basis for a comprehensive, thorough analysis, for the practical implementation of methods of objective assessment of the intellectual potential of the enterprise. The classification of the basic principles of intellectual potential evaluation, which reflects the potential of all components of the intellectual potential system, is the basis for a comprehensive, thorough analysis and practical implementation of methods for objective assessment of the intellectual potential of the enterprise. Only the assessment of the intellectual potential of the enterprise based on a comprehensive analysis of methodological approaches and the simultaneous use of a set of basic methods as interrelated factors of objective assessment will be an important factor in the effective use of intellectual potential in the national economy.