The Effect of Shared Leadership and Organization Trust on Communication of Beauty Artists

Abstract

In this study, we aim to explore the direction of communication that increases organizational trust through shared leadership within beauty organizations, supplementing existing leadership research while providing opportunities for further research, and research on leadership and organizational communication methods suitable for current beauty management environment. The subjects of this study were 584 copies of beauty care workers in Seoul and Daejeon were finally used as analysis data. As a results, this study examined the relationship between shared leadership, organizational trust, and communication of beauty workers, and found that both shared leadership and organizational trust are related to communication, and we cannot help but emphasize the importance of leadership, trust and communication to improve management performance. Based on this study, it is believed that if beauty managers directly apply it to organizational members, they will set more clear goals and produce better results.