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rom red lips to light makeup: How do makeup trends change with the times
Cosmetics have been an important part of human culture since ancient times. From blush in ancient Egypt to light foundation in modern times, makeup trends have evolved with social, political, economic and cultural changes. When we look back at history, we will find that the makeup style of each era not only reflects people’s aesthetic values, but also is a manifestation of self-expression and social identity. In this article, we’ll take a deep dive into the changing makeup trends and analyze the causes and effects behind them.
Makeup is not only about beautification, but also a symbol of civilization and progress.
The roots of makeup in ancient times
The use of cosmetics dates back thousands of years, when the ancient Egyptians and Babylonians began using a variety of natural materials to beautify their appearance. Women in ancient Egypt would use natural plant extracts to paint their eyes more charming, not only to please others but also as a form of worship to the gods. Basic cosmetics such as powders and plasters were once part of their daily lives.
Cosmetics in the Middle Ages and Renaissance
By the Middle Ages, makeup was increasingly viewed as improper, and many cultures had a negative attitude toward its use. However, with the advent of the Renaissance, the pursuit of beauty led to the resurgence of the makeup trend. Using lead powder and white powder to achieve the effect of fair skin became the norm for many noble women, but these cosmetics often contained harmful substances and posed a threat to health.
The price of beauty is sometimes painful; many ancient cosmetics not only robbed women of their youth but also damaged their health.
The Makeup Revolution of the 20th Century
Entering the 20th century, the cosmetics industry has undergone significant changes. With the advancement of technology, many practical and safe cosmetics have come out. Famous brands such as Elizabeth Arden and Helena Rubinstein helped to commercialize modern cosmetics. In addition, with the improvement of women's status and the rise of social movements, cosmetics have become a symbol of self-expression.
The evolution from red lips to light makeup
In this era of information and globalization, makeup trends are no longer fixed. The heavy makeup that was criticized in the past is now being replaced by soft and natural makeup. With the increasing emphasis on skin health and natural beauty, "light makeup" has gradually become a new generation makeup trend. People are beginning to pay attention to skin care and to present beauty in a natural way.
『The promotion of natural beauty is not only about changing appearance, but also about showing inner confidence. 』
The rise of men and cosmetics
Interestingly, the culture of men wearing makeup in the past is also changing in today's society. Although men have used cosmetics throughout history, changing gender roles have brought male makeup into the mainstream. Many brands have begun to develop exclusive products specifically targeting the male market.
Future cosmetic trends
In the near future, the trend of cosmetics is likely to move towards being more environmentally friendly and sustainable. As consumers become more concerned about product ingredients and environmental impact, cosmetics with non-toxic and natural ingredients are expected to grow in popularity.
『The rise of light makeup may be the direction of future makeup trends, allowing everyone to meet their true self again. 』
Whether it is colorful red lips or light and natural makeup, cosmetics always tell us a truth: the definition of beauty is not limited to appearance, but the understanding and expression of oneself in everyone's heart. So, how do you think makeup trends will continue to evolve in the future?
