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Dive into the research topics where Anil Kumar Chaudhary is active.

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Featured researches published by Anil Kumar Chaudhary.


Journal of Agricultural Education | 2017

Online Certificate Program Moves Participants to Advanced Stages of Concern for Social Marketing.

Anil Kumar Chaudhary; Laura A. Warner; Kathryn A. Stofer

Social marketing is an underused strategy that agricultural educators can employ to bring about behavior change. We designed an online certificate program for Extension professionals and other educators based on an identified need for social marketing professional development. The Concerns-Based Adoption Model (CBAM) served as the conceptual framework and stages of concern explained changes in concerns among Cultivating Community Change online certificate program participants. The purpose of the study was to describe participants’ stages of concern profile before and after the certificate program and identify how participants’ perceptions changed as a result of involvement in the certificate program. We collected quantitative data using the stages of concern questionnaire and qualitative data from participants’ open-ended discussion answers. Participation in the certificate program moved participants to advanced stages of concerns for application of social marketing in their work. The certificate program helped to broaden participants’ understanding and application of this technique and changed their perceptions positively toward social marketing. We consider the certificate program successful, and we recommend agricultural education professionals use online certificate programs to build Extension professionals’ and other educators’ skills to change behavior of their target audiences.


The Journal of Extension | 2015

Promoting Behavior Change Using Social Norms: Applying a Community Based Social Marketing Tool to Extension Programming.

Anil Kumar Chaudhary; Laura A. Warner


Landscape and Urban Planning | 2018

Florida residents’ perceived role in protecting water quantity and quality through landscape practices

Laura A. Warner; Alexa J. Lamm; Anil Kumar Chaudhary


Journal of Agricultural Education | 2017

Using the Theory of Planned Behavior to Encourage Water Conservation among Extension Clients

Anil Kumar Chaudhary; Laura A. Warner; Alexa J. Lamm; Glenn D. Israel; Joy N. Rumble; Randall A. Cantrell


Journal of Agricultural Education | 2017

Using Home Irrigation Users' Perceptions to Inform Water Conservation Programs.

Laura A. Warner; Anil Kumar Chaudhary; Alexa J. Lamm; Joy N. Rumble; Esen Momol


Journal of Agricultural Education | 2018

Can Dissatisfaction Relative to Perceived Importance Affect Extension Clients' Landscape Management Practices?.

Laura A. Warner; Amanda D. Ali; Anil Kumar Chaudhary


Journal of Agricultural Education | 2018

Informing Urban Landscape Water Conservation Extension Programs using Behavioral Research

Laura A. Warner; John M. Diaz; Anil Kumar Chaudhary


Journal of Agricultural Education | 2017

Using Audience Segmentation to Tailor Residential Irrigation Water Conservation Programs

Laura A. Warner; Anil Kumar Chaudhary; Joy N. Rumble; Alexa J. Lamm; Esen Momol


Horttechnology | 2017

Perceived Landscape Benefits Influence Engagement in Urban Landscape Irrigation and Fertilizer Best Practices

Laura A. Warner; Amanda D. Ali; Anil Kumar Chaudhary


Journal of Rural Social Sciences | 2016

Influence of Importance Statements and Box Size on Response Rate and Response Quality of Open-Ended Questions in Web/mail Mixed-Mode Surveys *

Anil Kumar Chaudhary; Glenn D. Israel

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