Anna Szopa

The Role of Crowdfunding as a Business Model in New Media Industry

The business models in new media industry are in transformation. The Internet’s impact (both technological impact as well as participatory culture), decreasing readership, and audience fragmentation are among the most influential factors putting into question media management practices. In this changing scenario, the quest for new funding models of media is a priority. One new potential revenue source is crowdfunding—a distributed funding model in which projects funded by small donations or payments from a large crowd of people. In presented article a special attention is given to the case of new media. The focus of inquiry of this paper lies in exploring crowdfunding platforms. Finally, the role of crowdfunding as a funding model for new media is considered.

Organizations in Era of Digital Culture

The article aims at addressing the image of organizations fostered by the digital culture and new technology, based on the discussions in the subject literature there will be investigated new phenomena that offer new opportunities and challenges for organizations, determine organizational practices and the performance as well as different perception of organizational actors. The article will present how in organizations of the digital era machines predict, plan, and control the performance of humans.