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Asep Saefuddin

Saint Petersburg State University

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Publication

Featured researches published by Asep Saefuddin.

Gadjah Mada International Journal of Business | 2014

The Role of Relational Reward Benefits for Developing the Non-Financial Value of a Customer to an Organization: Structural Equation Modeling Approach

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yuliati; Asep Saefuddin

International Journal of Marketing Studies | 2013

Customer Loyalty and Profitability: Empirical Evidence of Frequent Flyer Program

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yulianti; Asep Saefuddin

Asian Social Science | 2013

Managing Rewards to Enhance Customer Lifetime Value

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yuliati; Asep Saefuddin

Archive | 2014

Managing Reward to Enhance Customer Value :Empirical Study of Frequent Flyer Program "Reviewer"

Ujang Sumarwan; Lilik Noor Yuliati; Enny Kristiani; Asep Saefuddin

Jurnal Manajemen Teknologi | 2014

Managing Rewards to Enhance Customer Value: Empirical Study of Frequent Flyer Program

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yulianti; Asep Saefuddin

Archive | 2013

An Analysis of Female Consumers’ Preferences of Reward Benefits and Travel Purposes

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yulianti; Asep Saefuddin

Archive | 2013

The Effect of Two-Way and Three-Way Interaction of Perceived Rewards on the Relationship Quality

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yulianti; Asep Saefuddin

European journal of social sciences | 2013

Modeling of Customer Non-Financial Valuation: Empirical Study on Loyalty Reward Program

Enny Kristiani; Ujang Sumarwan; Lilik Noor Yulianti; Asep Saefuddin

Archive | 2012

Analisis Persepsi,Perilaku Konsumsi dan Preferensi terhadap Pangan Tradisional "Reviewer"

Eva Z. Yusuf; Ujang Sumarwan; Eri Purnomohadi; Asep Saefuddin

Archive | 2012

Analisis Persepsi, Perilaku Konsumsi dan Preferensi Terhadap Pangan Tradisional

Eri Purnomohadi; Ujang Sumarwan; Asep Saefuddin; Eva Z. Yusuf

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Collaboration

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Ujang Sumarwan

Bogor Agricultural University

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Enny Kristiani

Saint Petersburg State University

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Lilik Noor Yuliati

Saint Petersburg State University

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