Ayse K. Uskul

A Cultural Task Analysis of Implicit Independence: Comparing North America, Western Europe, and East Asia

Informed by a new theoretical framework that assigns a key role to cultural tasks (culturally prescribed means to achieve cultural mandates such as independence and interdependence) in mediating the mutual influences between culture and psychological processes, the authors predicted and found that North Americans are more likely than Western Europeans (British and Germans) to (a) exhibit focused (vs. holistic) attention, (b) experience emotions associated with independence (vs. interdependence), (c) associate happiness with personal achievement (vs. communal harmony), and (d) show an inflated symbolic self. In no cases were the 2 Western European groups significantly different from one another. All Western groups showed (e) an equally strong dispositional bias in attribution. Across all of the implicit indicators of independence, Japanese were substantially less independent (or more interdependent) than the three Western groups. An explicit self-belief measure of independence and interdependence showed an anomalous pattern. These data were interpreted to suggest that the contemporary American ethos has a significant root in both Western cultural heritage and a history of voluntary settlement. Further analysis offered unique support for the cultural task analysis.

Ecocultural basis of cognition: Farmers and fishermen are more holistic than herders

It has been proposed that social interdependence fosters holistic cognition, that is, a tendency to attend to the broad perceptual and cognitive field, rather than to a focal object and its properties, and a tendency to reason in terms of relationships and similarities, rather than rules and categories. This hypothesis has been supported mostly by demonstrations showing that East Asians, who are relatively interdependent, reason and perceive in a more holistic fashion than do Westerners. We examined holistic cognitive tendencies in attention, categorization, and reasoning in three types of communities that belong to the same national, geographic, ethnic, and linguistic regions and yet vary in their degree of social interdependence: farming, fishing, and herding communities in Turkeys eastern Black Sea region. As predicted, members of farming and fishing communities, which emphasize harmonious social interdependence, exhibited greater holistic tendencies than members of herding communities, which emphasize individual decision making and foster social independence. Our findings have implications for how ecocultural factors may have lasting consequences on important aspects of cognition.

Psychological wellbeing in a Turkish-Canadian sample

Abstract The study examined predictors of psychological wellbeing in a sample of 181 Turkish immigrants living in Toronto, Canada. Depression and life satisfaction were employed as indicators of psychological wellbeing. A model was put forth in which proactive coping and optimism were hypothesized to predict negatively to depression and positively to life satisfaction. Proactive coping consists of efforts to build up general resources that facilitate the achievement of challenging goals and promotes personal growth and was expected to contribute to the prediction of psychological wellbeing over and above the effects of optimism. Hierarchical regression analyses were conducted with life satisfaction and depression as criteria and demographics, optimism, and proactive coping as predictors. In general, the results supported the hypotheses; the model fit better when the criterion was depression than when life satisfaction was the criterion.

When message-frame fits salient cultural-frame, messages feel more persuasive

The present study examines the persuasive effects of tailored health messages comparing those tailored to match (versus not match) both chronic cultural frame and momentarily salient cultural frame. Evidence from two studies (Study 1: n = 72 European Americans; Study 2: n = 48 Asian Americans) supports the hypothesis that message persuasiveness increases when chronic cultural frame, health message tailoring and momentarily salient cultural frame all match. The hypothesis was tested using a message about health risks of caffeine consumption among individuals prescreened to be regular caffeine consumers. After being primed for individualism, European Americans who read a health message that focused on the personal self were more likely to accept the message–they found it more persuasive, believed they were more at risk and engaged in more message-congruent behaviour. These effects were also found among Asian Americans who were primed for collectivism and who read a health message that focused on relational obligations. The findings point to the importance of investigating the role of situational cues in persuasive effects of health messages and suggest that matching content to primed frame consistent with the chronic frame may be a way to know what to match messages to.

Interdependence as a Mediator between Culture and Interpersonal Closeness for Euro-Canadians and Turks

The present study examines cross-cultural differences in interpersonal closeness to different people and whether these differences can be explained by independent and interdependent self-construal. Turkish and Euro-Canadian samples of university students were asked to indicate how close they feel and how close they ideally would like to be to family members, romantic partners, friends, and acquaintances. As predicted, Turkish participants scored higher on interdependent self-construal, whereas there was no culture difference on independent self-construal scores. Turkish participants rated their actual and ideal closeness with others higher than Euro-Canadian participants did. Both Turkish and Euro-Canadian participants reported feeling closest and ideally wanting to be closest to their romantic partner, and then to their families and friends, followed by acquaintances. Turkish participants desired more closeness with family members and acquaintances than Euro-Canadian participants did. Interdependent self-construal was found to partially mediate the relationships between culture and actual closeness scores forfamily, friends, and acquaintances and between culture and ideal scores for family and acquaintances.

Honor Bound The Cultural Construction of Honor in Turkey and the Northern United States

The authors tested the hypotheses that Turkish and (Northern) American cultures afford different honor-relevant situations and different responses to these situations. In Study 1, the authors found that honor-attacking situations generated by American participants focused more on the individual than did situations generated by Turkish participants, whereas situations generated by Turkish participants focused more on close others and involved more references to an audience than did situations generated by American participants. Moreover, the situations most frequently generated by both groups tended to also differ in nature. In Study 2, new participants evaluated these situations for their impact on the self, close others, and acquaintances’ feelings about their family. Turkish participants tended to evaluate situations as having greater impact on all targets than did American participants. Turkish participants also evaluated all situations to have a similar impact on their own feelings and close others’ feelings about themselves, whereas Americans evaluated the situations to have more extreme impact on their own feelings than on the feelings of close others. Situations generated by Turkish participants were evaluated to have stronger impact on all targets.

Maintaining Harmony Across the Globe: The Cross-Cultural Association Between Closeness and Interpersonal Forgiveness

Although previous research shows that relationship closeness plays a central role in an individual’s willingness to forgive an offender, it is based exclusively on data from Western, individualistic cultures. In the current study, the authors examined the association between relationship closeness and forgiveness across six countries, including both traditionally individualistic—Italy, the Netherlands, the United States—and collectivistic cultures—Japan, China (and one country, Turkey, with both individualistic and collectivistic features). Results demonstrated that, cross-culturally, there was a robust positive association between closeness toward the offender and level of forgiveness, both for trait-forgiveness and offense-specific forgiveness. However, this association was weaker in the collectivistic countries, which may suggest that strong norms in these countries to maintain social harmony may partly weaken the role of closeness in forgiveness. Overall, the present findings are discussed in terms of the possible evolutionary origins of forgiveness and the role of individualism/collectivism in forgiveness.

Regulatory fit and health behavior

Everyone prefers health to ill-health, though some worry more about ill health than others and for others abstract health concerns seem to pale compared with the prospect of immediate hedonic pleasures. Two studies (n = 90, n = 70) utilized a ‘fit’ in self-regulatory focus approach (Higgins, 2000) to describe when and how worrying about health (versus focus on hedonic pleasure) is likely to lead to distinct health behaviors. According to this model, individuals differ in their self-regulatory focus–some focus on reaching safety and security through vigilant and careful action (prevention focus) and others focus on opportunities to eagerly approach hopes and aspirations (promotion focus). We proposed that likelihood of engaging in health care-taking behaviors is higher among individuals who experience ‘prevention fit’–who are prevention-focused and are chronically or temporarily worried about health–whereas likelihood of engaging in eagerness-related behaviors that may be detrimental to health is higher among individuals who experience ‘promotion fit’–who are promotion-focused and chronically or temporarily experience thrill seeking. Prevention fit correlated with health care-taking behaviors (Study 1) and with readiness to engage in cancer detection behaviors (Study 2). Promotion fit correlated with using stimulants to overcome physical weakness (Study 1). Current address: Université catholique de Louvain, 1348, Louain-la-Neuve, Belgium

Cultural Prototypes and Dimensions of Honor

Research evidence and theoretical accounts of honor point to differing definitions of the construct in differing cultural contexts. The current studies address the question “What is honor?” using a prototype approach in Turkey and the Northern United States. Studies 1a/1b revealed substantial differences in the specific features generated by members of the two groups, but Studies 2 and 3 revealed cultural similarities in the underlying dimensions of self-respect, moral behavior, and social status/respect. Ratings of the centrality and personal importance of these factors were similar across the two groups, but their association with other relevant constructs differed. The tripartite nature of honor uncovered in these studies helps observers and researchers alike understand how diverse responses to situations can be attributed to honor. Inclusion of a prototype analysis into the literature on honor cultures can provide enhanced coverage of the concept that may lead to testable hypotheses and new theoretical developments.

Confrontation vs. Withdrawal: Cultural Differences in Responses to Threats to Honor

This study compares evaluations by members of an honor culture (Turkey) and a dignity culture (northern USA) of honor threat scenarios, in which a target was the victim of either a rude affront or a false accusation, and the target chose to withdraw or confront the attacker. Turkish participants were more likely than American participants to evaluate positively the person who withdrew from the rude affront and the person who confronted the false accusation. Participants in both societies perceived that others in their society would endorse confrontation more than withdrawal in both types of scenarios, but this effect was larger for Turkish than American participants. Honor values were associated with evaluations of the targets most strongly among Turkish participants who read about a person who confronted their attacker. These findings provide insight into the role of cultural norms and individual differences in the ways honor influences behavior.