Benjamin Brauer

The Impact of Gamification-Induced Emotions on In-car IS Adoption -- The Difference between Digital Natives and Digital Immigrants

Most information systems (IS) research focuses on the effect of gamification or the impact of emotions on IS adoption. Moreover, no study differentiates between digital natives and digital immigrants, although theoretically there should be differences in their IS adoption. Digital natives are those from the generation that has grown up with digital technology, their characteristics and behavior are distinguished from those of previous generations, i.e., digital immigrants. To address these research gaps, we conducted a mental simulation experiment with a between-subjects design where the participants used a dual-purpose IS with various game mechanisms inside a car. Our findings indicate that digital natives feel more pleasure, dominance, and arousal than digital immigrants after being confronted with the hedonic part of a dual-purpose IS. The game mechanisms implemented do not influence the emotional state of the user differently. Moreover, pleasure significantly predicts the adoption of the hedonic part of the dual-purpose IS.

Die Rolle von Informationssystemen zur Steigerung der Nutzung alternativer Mobilitätsformen

Der Forschungsbereich der Mobilitat und des Verkehrs fokussierte sich bis zum Ende des 20. Jahrhunderts fast ausschlieslich auf die Bereitstellung und Weiterentwicklung von Verkehrsmitteln und Infrastruktur. Mit dem Aufkommen von Uberlastungsphanomenen erweiterte sich der Forschungsbereich hinsichtlich Moglichkeiten zur Beeinflussung der Nachfrage nach Verkehrsmitteln. Das Mobilitatsverhalten soll nicht mehr ausschlieslich durch rein instrumentelle Methoden beeinflusst werden, sondern auch durch das Bereitstellen von Informationen.