Bruce Bimber

The Internet and Citizen Communication With Government: Does the Medium Matter?

The Internet offers a new means by which citizens may contact government to express their views or concerns, and it raises interesting empirical and theoretical questions about whether citizen contacts are affected by communication media. This article uses survey data to explore hypotheses about whether means of communication shape contacting activity. It compares Internet-based contacts with traditional contacts, showing statistically significant but for the most part substantively small differences. Effects of technology are of two kinds, those affecting only the likelihood of citizens being active in communicating with government and those affecting the frequency or intensity of communication among those who are active. The article discusses these findings in terms of transitional effects of technology, which arise from uneven distribution of the technology in society, and in terms of inherent effects, which attend to the technology itself. The most important inherent effects involve gender and politic...

Modeling the Structure of Collective Action1 This material is based upon work supported by the National Science Foundation under Grant No. 0352517. The authors are equal contributors to this article.

We propose an improved theoretical approach to the rich variety of collective action now present in public life. Toward this end, we advance a conception of collective action as communicative in nature, and offer a two-dimensional model of collective action space, comprising dimensions for (a) the mode of interpersonal interaction and (b) the mode of engagement that shapes interaction. We illustrate the perspective by describing the location of a variety of contemporary collective action groups within it and by an explication of the space that reveals its utility for making sense of modern collective action efforts. Specifically, we apply the collective action space to illustrate the changing presence of collective action groups over time, deviations in collective action groups through changes in size, shape, and location, and variations in the experiences and motivations of people engaged in collective action efforts. Finally, we show how our communicative approach to collective action can integrate the insights of several theoretical traditions, including collective action theory, social capital theory, and aspects of organization theory.

Digital Media in the Obama Campaigns of 2008 and 2012: Adaptation to the Personalized Political Communication Environment

ABSTRACT This essay provides a descriptive interpretation of the role of digital media in the campaigns of Barack Obama in 2008 and 2012 with a focus on two themes: personalized political communication and the commodification of digital media as tools. The essay covers campaign finance strategy, voter mobilization on the ground, innovation in social media, and data analytics, and why the Obama organizations were more innovative than those of his opponents. The essay provides a point of contrast for the other articles in this special issue, which describe sometimes quite different campaign practices in recent elections across Europe.

The Internet and Political Mobilization

This article examines the extent of Internet-based political mobilization during the 1996 election season. Using a sample of politically engaged Internet users from an online survey, along with data from random-digit-dial phone surveys, the article analyzes the extent of political use of the Internet and the nature of contacts with citizens made by eight categories of organization during the campaigns. It compares the extent of contacts made through electronic mail with contacts by phone, by mail, and in person. The article suggests that traditionally influential, national political organizations were apparently the most active in using the Internet for contacting voters and potential voters, but also that nontraditional, alternative mobilizers were comparatively more reliant on electronic mail and used it to reach a proportionately larger fraction of people not otherwise contacted.

Political consumerism: Civic engagement and the social media connection

An ongoing debate concerns the extent to which political consumerism constitutes political behavior. To address this debate, researchers have examined several predictors of political consumerism, but have not focused on its communicative dimensions, especially with respect to digital media. In this study we conceptualize political consumerism as a form of civic engagement, and we theorize that people who use social media are more likely to engage in political consumerism than those who do not. Using original survey data collected in the US, we find that political consumerism is more closely related to civic engagement than it is to political participation, and that use of social media mediates the relationship between general Internet use and political consumerism.

Digital Media and Traditional Political Participation Over Time in the U.S.

ABSTRACT Research shows that digital media use is positively related to political participation. However, this relationship does not appear in all studies. To date, researchers have generally treated inconsistent findings from study to study and from election to election as an empirical problem that reflects differences in measurement and model specification. In this article, we question the assumption that a consistent relationship between Internet use and political participation should exist over time. We test this expectation using 12 years of data from the American National Election Studies. Our findings support the expectation that a general measure of Internet use for political information is not consistently related to six acts of traditional political participation across elections.

Finding News Stories: A Comparison of Searches Using Lexisnexis and Google News

This study compares Google News to LexisNexis for finding stories in the New York Times, eight large-circulation U.S. newspapers, and all English-language news outlets in each database. Inter-database agreement between Google News and LexisNexis ranged from 29% to 83%, with much of the discrepancy due to wire service exclusions: LexisNexis missed half or more of stories appearing in major papers and in broad searches of English-language news because it is blind to wire stories. Wire-service blind spots in news archives can be a substantial limitation.

Searching for a Frame News Media Tell the Story of Technological Progress, Risk, and Regulation

How are the news media framing nanoscale science and technology? Primary concerns in the literature have been how news media weigh risks and benefits and how they classify nano with respect to news categories such as business, culture, discovery, or medicine. The authors contribute a new perspective by focusing on issue frames involving how stories imply responsibility for societal outcomes from technology. The authors develop four issue frames for stories about nanoscale science and technology: progress, regulation, conflict, and generic risk. These cut across the frame classifications and story tone assessments employed previously in the literature. Using data from the 10 largest U.S. newspapers for 1999-2008, the frequency of each frame over time is assessed. This study found that progress and generic risk frames, which deemphasize actors and responsibilities, dominated early coverage of nano but that frames involving regulation and the interplay of market incentives and regulatory responsibility mainly supplanted progress frames by 2007.

Digital Media and Political Participation: The Moderating Role of Political Interest Across Acts and Over Time

Political interest is a potentially important moderator of the relationship between digital media use and traditional forms of political participation. We theorize that the interaction between interest and digital media can be either positive or negative, depending on whether the action is voting, an elite-directed act, or a self-directed act. To test our expectation, we use British Election Studies data from 2001, 2005, and 2010. We find that digital media use is positively and consistently associated with political talk for those lower in political interest. For voting, we find a similar relationship that appears to be strengthening over time. For the elite-directed acts of donating money and working for a party, we find a highly variable moderating effect of political interest that can be positive, negative, or nonexistent.

Assessing Selective Exposure in Experiments: The Implications of Different Methodological Choices

Selective exposure has been studied for more than half a century, but little research has systematically analyzed the implications of various methodological choices inherent in these designs. We examine how four choices affect results in studies of selectivity in political contexts: including an entertainment option, including or excluding moderates, post-hoc adjustment of the subjects through a question about likelihood of selecting content in the real world, and assessing selectivity on the basis of issue attitudes or political ideology. Relying on a large experimental survey (N = 2,300), we compare the effects of these choices on two results: probability of selective exposure to like-minded political news and predictors of selective exposure (attitude strength, political interest, knowledge, and participation). Our findings show that probability estimates and, to a lesser extent, predictors of selective exposure are sensitive to methodological choices. These findings provide guidance about how methodological choices may affect researchers’ assessments and conclusions.