Daire Hooper
Dublin Institute of Technology
Network
Latest external collaboration on country level. Dive into details by clicking on the dots.
Publication
Featured researches published by Daire Hooper.
Archive | 2008
Daire Hooper; Joseph Coughlan; Michael R. Mullen
The following paper presents current thinking and research on fit indices for structural equation modelling. The paper presents a selection of fit indices that are widely regarded as the most informative indices available to researchers. As well as outlining each of these indices, guidelines are presented on their use. The paper also provides reporting strategies of these indices and concludes with a discussion on the future of fit indices.
Journal of Services Marketing | 2013
Daire Hooper; Joseph Coughlan; Michael R. Mullen
Purpose – The purpose of this paper is to examine whether the servicescape should be subsumed as a dimension within service quality conceptualizations or whether it is a unique construct in itself which precedes service quality evaluations and behavioral intentions. The authors both propose and operationalize this model and in doing so make a theoretical contribution by demonstrating how a delineation between these two constructs is necessary in order for theory to progress in this area. Design/methodology/approach – A total of 355 customers were intercepted as they exited a retail store and surveyed using a structured questionnaire. The data were then analyzed using structural equation modeling to test the research hypotheses. Findings – This paper finds that it is more appropriate to model the servicescape as a separate construct which precedes service quality thus highlighting a need for a demarcation to be made between these important constructs. In addition, the authors find that design is a signific...
Archive | 2008
Daire Hooper; Joseph Coughlan; Michael R. Mullen
The following paper presents current thinking and research on fit indices for structural equation modelling. The paper presents a selection of fit indices that are widely regarded as the most informative indices available to researchers. As well as outlining each of these indices, guidelines are presented on their use. The paper also provides reporting strategies of these indices and concludes with a discussion on the future of fit indices.
Archive | 2010
Daire Hooper
The literature is abundant with research which advocates the important role of emotions in the consumption of both products and services. For services, emotions are thought to be even more significant with regards to how they influence the consumption experience. The reason for this is that for many services, the consumer tends to spend an extended period of time in the service thus increasing the likelihood of an emotional experience. A second emotional trigger stems from the interpersonal dimension that goes hand in hand with many services. The problem with this view is twofold: firstly, not all services are delivered over an extended period of time, and secondly, many services lack a significant amount of personal contact. For this reason, we propose and illustrate how the service classification, that is, whether it can be regarded as a hedonic or utilitarian greatly determines the extent to which emotions influence satisfaction with the service.
Archive | 2012
Daire Hooper
EDULEARN10 Proceedings | 2010
Daire Hooper
Archive | 2012
Daire Hooper
Archive | 2012
Daire Hooper
Archive | 2011
Daire Hooper; Joseph Coughlan
Archive | 2010
Daire Hooper