David M. Sidhu

An eye for the I: Preferential attention to the eyes of ingroup members.

Human faces, and more specifically the eyes, play a crucial role in social and nonverbal communication because they signal valuable information about others. It is therefore surprising that few studies have investigated the impact of intergroup contexts and motivations on attention to the eyes of ingroup and outgroup members. Four experiments investigated differences in eye gaze to racial and novel ingroups using eye tracker technology. Whereas Studies 1 and 3 demonstrated that White participants attended more to the eyes of White compared to Black targets, Study 2 showed a similar pattern of attention to the eyes of novel ingroup and outgroup faces. Studies 3 and 4 also provided new evidence that eye gaze is flexible and can be meaningfully influenced by current motivations. Specifically, instructions to individuate specific social categories increased attention to the eyes of target group members. Furthermore, the latter experiments demonstrated that preferential attention to the eyes of ingroup members predicted important intergroup biases such as recognition of ingroup over outgroup faces (i.e., the own-race bias; Study 3) and willingness to interact with outgroup members (Study 4). The implication of these findings for general theorizing on face perception, individuation processes, and intergroup relations are discussed.

Situated conceptualization and semantic processing: effects of emotional experience and context availability in semantic categorization and naming tasks

It has been proposed that much of conceptual knowledge is acquired through situated conceptualization, such that both external (e.g., agents, objects, events) and internal (e.g., emotions, introspections) environments are considered important (Barsalou, 2003). To evaluate this proposal, we characterized two dimensions by which situated conceptualization may be measured and which should have different relevance for abstract and concrete concepts; namely, emotional experience (i.e., the ease with which words evoke emotional experience; Newcombe, Campbell, Siakaluk, & Pexman, 2012) and context availability (i.e., the ease with which words evoke contexts in which their referents may appear; Schwanenflugel & Shoben, 1983). We examined the effects of these two dimensions on abstract and concrete word processing in verbal semantic categorization (VSCT) and naming tasks. In the VSCT, emotional experience facilitated processing of abstract words but inhibited processing of concrete words, whereas context availability facilitated processing of both types of words. In the naming task in which abstract words and concrete words were not blocked by emotional experience, context availability facilitated responding to only the abstract words. In the naming task in which abstract words and concrete words were blocked by emotional experience, emotional experience facilitated responding to only the abstract words, whereas context availability facilitated responding to only the concrete words. These results were observed even with several lexical (e.g., frequency, age of acquisition) and semantic (e.g., concreteness, arousal, valence) variables included in the analyses. As such, the present research suggests that emotional experience and context availability tap into different aspects of situated conceptualization and make unique contributions to the representation and processing of abstract and concrete concepts.

Effects of relative embodiment in lexical and semantic processing of verbs

Research examining semantic richness effects in visual word recognition has shown that multiple dimensions of meaning are activated in the process of word recognition (e.g., Yap et al., 2012). This research has, however, been limited to nouns. In the present research we extended the semantic richness approach to verb stimuli in order to investigate how verb meanings are represented. We characterized a dimension of relative embodiment for verbs, based on the bodily sense described by Borghi and Cimatti (2010), and collected ratings on that dimension for 687 English verbs. The relative embodiment ratings revealed that bodily experience was judged to be more important to the meanings of some verbs (e.g., dance, breathe) than to others (e.g., evaporate, expect). We then tested the effects of relative embodiment and imageability on verb processing in lexical decision (Experiment 1), action picture naming (Experiment 2), and syntactic classification (Experiment 3). In all three experiments results showed facilitatory effects of relative embodiment, but not imageability: latencies were faster for relatively more embodied verbs, even after several other lexical variables were controlled. The results suggest that relative embodiment is an important aspect of verb meaning, and that the semantic richness approach holds promise as a strategy for investigating other aspects of verb meaning.

What's in a Name? Sound Symbolism and Gender in First Names

Although the arbitrariness of language has been considered one of its defining features, studies have demonstrated that certain phonemes tend to be associated with certain kinds of meaning. A well-known example is the Bouba/Kiki effect, in which nonwords like bouba are associated with round shapes while nonwords like kiki are associated with sharp shapes. These sound symbolic associations have thus far been limited to nonwords. Here we tested whether or not the Bouba/Kiki effect extends to existing lexical stimuli; in particular, real first names. We found that the roundness/sharpness of the phonemes in first names impacted whether the names were associated with round or sharp shapes in the form of character silhouettes (Experiments 1a and 1b). We also observed an association between femaleness and round shapes, and maleness and sharp shapes. We next investigated whether this association would extend to the features of language and found the proportion of round-sounding phonemes was related to name gender (Analysis of Category Norms). Finally, we investigated whether sound symbolic associations for first names would be observed for other abstract properties; in particular, personality traits (Experiment 2). We found that adjectives previously judged to be either descriptive of a figuratively ‘round’ or a ‘sharp’ personality were associated with names containing either round- or sharp-sounding phonemes, respectively. These results demonstrate that sound symbolic associations extend to existing lexical stimuli, providing a new example of non-arbitrary mappings between form and meaning.

Is More Always Better for Verbs? Semantic Richness Effects and Verb Meaning

We examined how several semantic richness variables contribute to verb meaning, across a number of tasks. Because verbs can vary in tense, and the manner in which tense is coded (i.e., regularity), we also examined how these factors moderated the effects of semantic richness. In Experiment 1 we found that age of acquisition (AoA), valence, arousal and embodiment predicted faster response times in LDT. In Experiment 2 we examined a particular semantic richness variable, verb embodiment, and found that it was moderated by tense and regularity. In Experiment 3a we found that AoA predicted faster response times in verb reading. Finally, in Experiment 3b, semantic diversity predicted response times in a past tense generation task, either facilitating or inhibiting responses for regular or irregular verbs, respectively. These results demonstrate that semantic richness variables contribute to verb meaning even when verbs are presented in isolation, and that these effects depend on several factors unique to verbs.

Five mechanisms of sound symbolic association

Sound symbolism refers to an association between phonemes and stimuli containing particular perceptual and/or semantic elements (e.g., objects of a certain size or shape). Some of the best-known examples include the mil/mal effect (Sapir, Journal of Experimental Psychology, 12, 225–239, 1929) and the maluma/takete effect (Köhler, 1929). Interest in this topic has been on the rise within psychology, and studies have demonstrated that sound symbolic effects are relevant for many facets of cognition, including language, action, memory, and categorization. Sound symbolism also provides a mechanism by which words’ forms can have nonarbitrary, iconic relationships with their meanings. Although various proposals have been put forth for how phonetic features (both acoustic and articulatory) come to be associated with stimuli, there is as yet no generally agreed-upon explanation. We review five proposals: statistical co-occurrence between phonetic features and associated stimuli in the environment, a shared property among phonetic features and stimuli; neural factors; species-general, evolved associations; and patterns extracted from language. We identify a number of outstanding questions that need to be addressed on this topic and suggest next steps for the field.

Is Moving More Memorable than Proving? Effects of Embodiment and Imagined Enactment on Verb Memory

Theories of embodied cognition propose that sensorimotor information is simulated during language processing (e.g., Barsalou, 1999). Previous studies have demonstrated that differences in simulation can have implications for word processing; for instance, lexical processing is facilitated for verbs that have relatively more embodied meanings (e.g., Sidhu et al., 2014). Here we examined the effects of these differences on memory for verbs. We observed higher rates of recognition (Experiments 1a-2a) and recall accuracy (Experiments 2b-3b) for verbs with a greater amount of associated bodily information (i.e., an embodiment effect). We also examined how this interacted with the imagined enactment effect: a memory benefit for actions that one imagines performing (e.g., Ditman et al., 2010). We found that these two effects did not interact (Experiment 3b), suggesting that the memory benefits of automatic simulation (i.e., the embodiment effect) and deliberate simulation (i.e., the imagined enactment effect) are distinct. These results provide evidence for the role of simulation in language processing, and its effects on memory.

From the Bob/Kirk effect to the Benoit/Éric effect: Testing the mechanism of name sound symbolism in two languages.

Although it is often assumed that language involves an arbitrary relationship between form and meaning, many studies have demonstrated that nonwords like maluma are associated with round shapes, while nonwords like takete are associated with sharp shapes (i.e., the Maluma/Takete effect, Köhler, 1929/1947). The majority of the research on sound symbolism has used nonwords, but Sidhu and Pexman (2015) recently extended this effect to existing labels: real English first names (i.e., the Bob/Kirk effect). In the present research we tested whether the effects of name sound symbolism generalize to French speakers (Experiment 1) and French names (Experiment 2). In addition, we assessed the underlying mechanism of name sound symbolism, investigating the roles of phonology and orthography in the effect. Results showed that name sound symbolism does generalize to French speakers and French names. Further, this robust effect remained the same when names were presented in a curved vs. angular font (Experiment 3), or when the salience of orthographic information was reduced through auditory presentation (Experiment 4). Together these results suggest that the Bob/Kirk effect is pervasive, and that it is based on fundamental features of name phonemes.

Lonely sensational icons: semantic neighbourhood density, sensory experience and iconicity

ABSTRACT Perry, Perlman, and Lupyan (2015. Iconicity in English and Spanish and its relation to lexical category and age of acquisition. PLoS One, 10, e0137147. doi:10.1371/journal.pone.0137147) found that a sample of English words was rated as being slightly iconic, on average, with words varying in their iconicity. Thus, the relationship between word form and meaning does not seem to be categorically arbitrary. We investigated factors that might explain variation in iconicity: specifically, that concepts with sparser semantic neighbourhoods have more iconic word forms, and that concepts with more sensory information are more likely to have iconic word forms (as in Winter, Perlman, Perry, & Lupyan, in press. Which words are the most iconic? Iconicity in English sensory words. Interaction Studies. Retrieved from http://sapir.psych.wisc.edu/papers/winter_perlman_perry_lupyan_interaction-studies.pdf), even after accounting for age of acquisition (AoA; Kuperman, Stadthagen-Gonzalez, & Brysbaert, 2012. Age-of-acquisition ratings for 30,000 English words. Behavior Research Methods, 44, 978–990. doi:10.3758/s13428-012-0210-4). We found support for both predictions: words with sparser semantic neighbourhoods (ARC; Shaoul & Westbury, 2010. Exploring lexical co-occurrence space using HiDEx. Behavior Research Methods, 42, 393–413. doi:10.3758/Brm.42.2.393), and greater associated sensory experience (SER; Juhasz & Yap, 2013. Sensory experience ratings for over 5,000 mono-and disyllabic words. Behavior Research Methods, 45, 160–168. doi:10.3758/s13428-012-0242-9), were more iconic, even after accounting for AoA. ARC was also found to moderate SER. These results further our appreciation of iconicity as a general property of the lexicon.

A Prime Example of the Maluma/Takete Effect? Testing for Sound Symbolic Priming

Certain nonwords, like maluma and takete, are associated with roundness and sharpness, respectively. However, this has typically been demonstrated using explicit tasks. We investigated whether this association would be detectable using a more implicit measure-a sequential priming task. We began with a replication of the standard Maluma/Takete effect (Experiments 1a and 1b) before examining whether round and sharp nonword primes facilitated the categorization of congruent shapes (Experiment 2). We found modest evidence of a priming effect in response accuracy. We next examined whether nonword primes affected categorization of ambiguous shapes, using visual (Experiment 3) and auditory primes (Experiment 4). We found that ambiguous shapes were categorized as round (sharp) more often following the presentation of a round (sharp) nonword. This suggests that phonemes may activate related shape information which then affects the processing of shapes, and that this association emerges even when participants are not explicitly searching for it.