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Dive into the research topics where David Servera Francés is active.

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Featured researches published by David Servera Francés.


Industrial Management and Data Systems | 2008

Logistics service quality: a new way to loyalty

Irene Gil Saura; David Servera Francés; Gloria Berenguer Contrí; María Fuentes Blasco

Purpose – Now‐a‐days, logistics research focuses on the ability of logistics to deliver a quality service and generate greater satisfaction with the delivered service. Therefore, the aim of this work is to analyze the quality, satisfaction, and loyalty sequence in the logistic service delivery context, with the purpose of considering the role of information and communication technologies (ICT) in this chain of effects.Design/methodology/approach – After reviewing the different approaches given by the literature, SEM analysis is used to contrast the hypotheses for the analyzed constructs in the presence of high/low ICT level. A questionnaire based on personal survey was conducted among manufacturers. The study collected data from 194 companies. Structural equation modeling was applied to these data to test relationships among the variables in the study.Findings – The reliability and validity tests show satisfactory results. The conclusions confirm this chain of consequences, and emphasize the incidence of ...


The International Review of Retail, Distribution and Consumer Research | 2008

Logistic service quality and technology: a comparison between supplier–retailer and retailer–consumer relationships

Irene Gil Saura; María Eugenia Ruiz Molina; David Servera Francés

Physical distribution quality can be considered as a differentiation factor and, in this way, as a source of competitive advantage. Nevertheless, there is neither consensus about its dimensions, or on how it might be influenced by technological solutions. The present paper aims at identifying the main antecedents of logistic service quality, examining the influence of technology on logistic service quality and analysing its effects on firm results in terms of customer satisfaction and loyalty in different levels of the marketing channel. The proposed structural equations model is tested empirically in two different samples: 400 consumers and 304 distributors. For both samples, technology assessment shows a positive effect on logistic service quality and this, in turn, generates customer satisfaction and loyalty.Physical distribution quality can be considered as a differentiation factor and, in this way, as a source of competitive advantage. Nevertheless, there is neither consensus about its dimensions, or on how it might be influenced by technological solutions. The present paper aims at identifying the main antecedents of logistic service quality, examining the influence of technology on logistic service quality and analysing its effects on firm results in terms of customer satisfaction and loyalty in different levels of the marketing channel. The proposed structural equations model is tested empirically in two different samples: 400 consumers and 304 distributors. For both samples, technology assessment shows a positive effect on logistic service quality and this, in turn, generates customer satisfaction and loyalty.


XIX Encuentro de profesores universitarios de marketing [Recurso electrónico]: Vigo, 19, 20 y 21 de septiembre de 2007, 2007, ISBN 978-84-7356-512-7, pág. 46 | 2007

La dimensionalidad de valor en la experiencia de voluntario en un mega-evento turístico

Martina G. Gallarza; David Servera Francés; Irene Gil Saura; Francisco Javier Arteaga Moreno


Fayos Gardó,Teresa; G. Gallarza, Martina; Servera Francés, David; Arteaga Barrios, Francisco (2011) Análisis y evaluación del servicio de formación universitaria: implicaciones para el marketing estratégico de las universidades Revista de investigación en Educación 2 9 133 152 | 2011

Análisis y evaluación del servicio de formación universitaria: implicaciones para el marketing estratégico de las universidades

Teresa Fayos Gardó; Martina G. Gallarza; David Servera Francés; Francisco Arteaga Alarcón


Revista Europea de Dirección y Economía de la Empresa | 2008

El valor logístico: una propuesta de modelo a partir de sus antecedentes y consecuencias

David Servera Francés; Irene Gil Saura; María Fuentes Blasco


Distribución y consumo | 2008

Tecnologías de la información y la comunicación en la gestión logística

David Servera Francés; Irene Gil Saura


Archive | 2017

Desarrollo y validación de una escala formativa de grado de avance tecnológico en hoteles desde la perspectiva del huésped

María Eugenia Ruiz Molina; David Servera Francés; Francisco Javier Arteaga Moreno; Irene Gil Saura


XXIII Congreso anual EBEN - España | 2015

Análisis de la influencia de la RSC sobre el valor percibido: una aplicación en supermercados e hipermercados

María Fuentes Blasco; David Servera Francés


Ramon Llull journal of applied ethics | 2015

The Impact of corporate social responsibility on the customer commitment and trust in the retail sector

David Servera Francés; Francisco Javier Arteaga Moreno


Teoria De La Educacion | 2013

Percepciones de los diferentes agentes implicados en el Servicio de Formación Universitaria

Teresa Fayos Gardó; Martina G. Gallarza Granizo; David Servera Francés

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Francisco Javier Arteaga Moreno

Universidad Católica de Valencia San Vicente Mártir

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Francisco Arteaga

Universidad Católica de Valencia San Vicente Mártir

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