Denise Castilhos de Araujo

Alterações da silhueta feminina: a influência da moda

Este articulo reflexiona sobre la relacion entre la moda y el cuerpo de la mujer, con los cambios de principio rector de la silueta de la mujer. Se inicia con la hipotesis de que la moda crea deseos y necesidades por lo que sugiere la parte que hace los cambios y ajustes, la adaptacion de la forma del cuerpo femenino. Se inicia con una discusion teorica sobre el cuerpo y la moda, se enfrenta, entonces estos dos temas. Mas adelante se encuentra la realizacion de la reflexion sobre algunas fotos de la revista Manequim y periodico Zero Hora, entre los periodos 1960 a 2000. Se observo que los medios de comunicacion realmente han influido en las formas de los cuerpos de las mujeres, que a menudo deben adaptar los formatos sugeridos de la ropa para vestir ropa de moda.

REVISTA GLAMOUR: representando socialmente a mulher DOI: http://dx.doi.org/10.5892/ruvrd.v15i2.3284

The social representation of women can be seen in various media productions. Throughout history, are seen, for example, in the pages of magazines, the representation of a woman with certain characteristics, which contribute to the construction of certain physical profile. The media repeats to this day standards of beauty unattainable for the majority of the female population, influencing the daily life and self-esteem of women. For this reason, this research seeks to reflect on what and how the female image is represented by Glamour magazine. The choice of this journal was due to the fact that he has a high-selling rate in Brazil. For this study, a group of women with similar age to the magazines target audience was interviewed using a questionnaire on female representation. We discuss the magazine concepts, representation and beauty based on perceptions of Ali (2009), Scalzo (2006), Lipovetsky, Bassanezi (2013), Del Priore (2013), Buitoni (2009) and Jodelet (2001).

Fatores que Determinam a Opção de Compra do Consumidor Feminino por um Comércio Virtual

The Agriculture Family School and its methodology, the Pedagogy of Alternation, provides a type of education that valorizes the cultural, social, communitarian, political and religious aspects mainly of rural young people by giving them equal conditions with life quality for themselves and their families. The contributions of the Pedagogy of Alternation in the Agriculture Family School of the town of Castelo ES Brazil were verified with regard to life quality of fourth-year students, and the present and future valorization of the farmer from the students´ point of view. Structured questionnaires were applied to the headmistress of the Institution and to fourth-year students of the Professional Technical Education integrated to High School with the Technical Course in Agriculture and Livestock of the Agriculture Family School of Castelo, Brazil. Data were organized by description, taking into consideration relationship to the respective aims and then a comparative reading of the contents was done. The Agriculture Family School and its methodology were highly important for the educational and personal development of the agents in current research and provided them with new opportunities. In fact, they applied the theory learned in the school to their daily lives on the farm through the valorization of farmers and their knowledge. By staying on the farm with life quality, these young people received their education with dignity and aware of their great opportunities.The historical and current phenomena of school violence are analyzed by dealing with violence as a historically, politically and cultural-rooted process. A broad idea of the phenomenon is provided, coupled to the manner it has been constructed by mankind. The bibliographical review is based on Porto (2006), Da Matta (1982), Bourdieu (2001), Silva (2006) and others. It is evident that the many types of violence in the school reflect the many daily and naturalized kinds of violence and perpetuates the vast association process between poverty and violence, regardless of their several aspects. Accepting inequality makes difficult the possibilities for the prevention / decrease of the several manifestations of violence.

Azul ou rosa: manifestações identitárias de gênero sob o viés normativo do consumo

Pensar no consumo como forca que influencia identidades e assumir a importância das pecas e campanhas publicitarias na formacao dos sujeitos sociais. Com o desejo de pensar algumas questoes acerca das identidades de genero relacionadas ao consumo, foi realizada a analise de imagens que tratam destas tematicas. A partir deste percurso, foi possivel perceber que existe uma forca no sentido normativo, ou seja, que coloca o sujeito adequado a determinados padroes identitarios. O consumo passa a desempenhar, portanto, importante papel na construcao do contexto normativo das identidades de genero. A pesquisa foi desenvolvida a partir de um metodo teorico analitico e com o objetivo de reconhecer o consumo como tecnologia social de normatizacao das identidades de genero. Palavras-chave: Consumo; Comunicacao; Generos; Normatizacao.

O FILME RIO E A PLURALIDADE CULTURAL DO BRASIL

Este artigo busca realizar uma reflexao acerca da pluralidade cultural e identidade brasileiraatraves da analise do filme Rio. Sendo assim, pretende-se identificar a partir da analise filmica questoesde brasilidade e cultura brasileira. A metodologia utilizada e a Hermeneutica de Profundidade de J.Thompson.

Changes in female silhouette: the influence of fashion

Este articulo reflexiona sobre la relacion entre la moda y el cuerpo de la mujer, con los cambios de principio rector de la silueta de la mujer. Se inicia con la hipotesis de que la moda crea deseos y necesidades por lo que sugiere la parte que hace los cambios y ajustes, la adaptacion de la forma del cuerpo femenino. Se inicia con una discusion teorica sobre el cuerpo y la moda, se enfrenta, entonces estos dos temas. Mas adelante se encuentra la realizacion de la reflexion sobre algunas fotos de la revista Manequim y periodico Zero Hora, entre los periodos 1960 a 2000. Se observo que los medios de comunicacion realmente han influido en las formas de los cuerpos de las mujeres, que a menudo deben adaptar los formatos sugeridos de la ropa para vestir ropa de moda.

Cambios en la silueta femenina: la influencia de la moda

Este articulo reflexiona sobre la relacion entre la moda y el cuerpo de la mujer, con los cambios de principio rector de la silueta de la mujer. Se inicia con la hipotesis de que la moda crea deseos y necesidades por lo que sugiere la parte que hace los cambios y ajustes, la adaptacion de la forma del cuerpo femenino. Se inicia con una discusion teorica sobre el cuerpo y la moda, se enfrenta, entonces estos dos temas. Mas adelante se encuentra la realizacion de la reflexion sobre algunas fotos de la revista Manequim y periodico Zero Hora, entre los periodos 1960 a 2000. Se observo que los medios de comunicacion realmente han influido en las formas de los cuerpos de las mujeres, que a menudo deben adaptar los formatos sugeridos de la ropa para vestir ropa de moda.

AS MANIFESTAÇÕES FEMININAS NA TELA: ZUZU ANGEL E A MODA-PROTESTO

Neste trabalho analisamos as representacoes/manifestacoes da personagem Zuzu Angel em filme homonimo, utilizando a metodologia da Hermeneutica da Profundidade, de John B. Thompson. Este metodo, atraves da triplice analise, permitiu-nos observar a maneira como o contexto social e a historia de vida da personagem entrelacaram-se, gerando a realidade filmica narrada, e que pode ser tomada como reflexo dos acontecimentos sociais daquele periodo historico. A escolha dessa personagem ficcional e, ao mesmo tempo, real, justifica-se pelo importante papel desempenhado por essa mulher, tanto socialmente quanto profissionalmente. Palavras-chave: Zuzu Angel; Hermeneutica de Profundidade; Moda

,A MODA INFANTIL NO SÉCULO XX: REPRESENTAÇÕES IMAGÉTICAS NA REVISTA DO GLOBO (1929-1967)

This article analyzed the history of children’s clothing the 20th century, from child photographs in Globo magazine, which was published in the city of Porto Alegre/RS. To understand the significances of these imagetic representations, the history of childhood is also revisited starting from a bibliography review, which identified the main transformations that took place in the concept of childhood, and consequently in children’s fashion. The images were analyzed through elementary concepts of Semiotics (sign, signified and signifier), through which it was possible to identify the probable meanings present in the children’s clothing.