Gary L. Kreps

Strategies for developing global health programs

Chapter 16 Strategic Communication for Health Advocacy and Social Change (Gary L. Kreps, George Mason University)

Chapter 14 Faith-based Community Health Interventions: Incorporating Cultural Ecology, the Social Ecological Framework, and Gender Analysis (Kari Hartwig, Walden University)

Chapter 15 Designing Logos for Health Campaigns: Convergence of Semiotics and the Diffusion of Innovations (Do Kyun Kim, University of Louisiana at Lafayette)

Chapter 20 Evaluating Health Communication Interventions (Gary L. Kreps, George Mason University)

Chapter 13 Community Participatory Design of Health Communication Interventions (Linda Neuhauser, University of California, Berkeley Gary L. Kreps, George Mason University S. Leonard Syme, University of California, Berkeley)

Chapter 4 Digital Games: The SECRET of Alternative Health Realities(Hua Wang, University at Buffalo, The State University of New York Arvind Singhal, University of Texas at El Paso)

Chapter 9 Communication Network Analysis for the Diffusion of Health: Identifying Key Individuals 9Do Kyun Kim, University of Louisiana at Lafayette James W. Dearing, Michigan State University)

Chapter 19 Cultural Beacons in Health Communication: Leveraging Overlooked Indicators and Grassroots Wisdoms (Laurel J. Felt, University of Southern California Lucía Durá & Arvind Singhal, University of Texas at El Paso)

Chapter 6 Conversations about Cancer (CAC): A National and Global Strategy for Impacting Family and Medical Interactions (Wayne A. Beach, Kyle Gutzmer & David M. Dozier, San Diego State University Mary K. Buller & David B. Buller, Klein Buendel, Inc.)