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Dive into the research topics where Gaurush Hiranandani is active.

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Featured researches published by Gaurush Hiranandani.


web information systems engineering | 2016

Summarizing Multimedia Content

Natwar Modani; Pranav Maneriker; Gaurush Hiranandani; Atanu R. Sinha; Utpal; Vaishnavi Subramanian; Shivani Gupta

Today multimedia content comprising both text and images is growing at a rapid pace. There has been a body of work to summarize text content, but to the best of our knowledge, no method has been developed to summarize multimedia content. We propose two methods for summarizing multimedia content. Our novel approach explicitly recognizes two desirable, normative characteristics of a summary - good coverage and diversity of the respective text and images, and that text and images should be coherent with each other. Two methods are examined - graph based and a modification to the submodular approach. Moreover, we propose a metric to measure the quality of a multimedia summary which captures coverage and diversity of text and images as well as coherence between the text and images in the summary. We experimentally demonstrate that the proposed methods achieve good quality multimedia summaries.


international symposium on mixed and augmented reality | 2017

[POSTER] Enhanced Personalized Targeting Using Augmented Reality

Gaurush Hiranandani; Kumar Ayush; Chinnaobireddy Varsha; Atanu R. Sinha; Pranav Maneriker; Sai Varun Reddy Maram

Augmented Reality (AR) based applications have existed for some time; however, their true potential in digital marketing remains unexploited. To bridge this gap we create a novel consumer targeting system. First, we analyze consumer interactions on AR-based retail apps to identify her preferred purchase viewpoint during the session. We then target the consumer through a personalized catalog, created by embedding recommended products in her viewpoint visual. The color and style of the embedded product are matched with the viewpoint to create recommendations, and personalized text content is created using visual cues from the AR data. Evaluation with user studies show that our system is able to identify the viewpoint, our recommendations are better than tag-based recommendations, and targeting using the viewpoint is better than that of usual product catalogs.


digital image computing techniques and applications | 2015

Improved Classification and Reconstruction by Introducing Independence and Randomization in Deep Neural Networks

Gaurush Hiranandani; Harish Karnick

This paper deals with a novel way of improving classification as well as reconstructions obtained from deep neural networks. The underlying ideas that have been used throughout are Independence and Randomization. The idea is to expose the inherent properties of neural network architectures and to make simpler models that are easy to implement rather than creating highly fine-tuned and complex neural network architectures. For the most basic type of deep neural network i.e. fully connected, it has been shown that dividing the data into independent components and training each component separately not only reduces the parameters to be learned but also the training is more efficient. And if the predictions are fused appropriately the overall accuracy also increases. Using the orthogonality of LAB colour space, it is shown that L,A and B components trained separately produce better reconstructions than RGB components taken together which in turn produce better reconstructions than LAB components taken together. Based on a similar approach, randomization has been injected into the networks so as to make different networks as independent as possible. Again fusing predictions appropriately increases accuracy. The best error on MNISTs test data set was 1.91% which is a drop by 1.05% in comparison to architectures that we created similar to [1]. As the technique is architecture independent it can be applied to other networks - for example CNNs or RNNs.


arXiv: Computation and Language | 2017

Generating Appealing Brand Names.

Gaurush Hiranandani; Pranav Maneriker; Harsh Jhamtani


Archive | 2017

SELECTING REPRESENTATIVE METRICS DATASETS FOR EFFICIENT DETECTION OF ANOMALOUS DATA

Natwar Modani; Gaurush Hiranandani


Archive | 2017

PROPAGATION OF CHANGES IN MASTER CONTENT TO VARIANT CONTENT

Balaji Vasan Srinivasan; Natwar Modani; Gaurush Hiranandani; Harsh Jhamtani; Cedric Huesler; Sanket Vaibhav Mehta


ISMAR Adjunct | 2017

Enhanced Personalized Targeting Using Augmented Reality.

Gaurush Hiranandani; Kumar Ayush; Chinnaobireddy Varsha; Atanu R. Sinha; Pranav Maneriker; Sai Varun Reddy Maram


Archive | 2016

Target Audience Content Interaction Quantification

Shivani Gupta; Gaurush Hiranandani; Anshul Agrawal; Charanjit Singh Ghai


Archive | 2016

Determining the quality of a summary of a multimedia content

Natwar Modani; Vaishnavi Subramanian; Shivani Gupta; Pranav Maneriker; Gaurush Hiranandani; Atanu R. Sinha; Utpal


Archive | 2016

Bestimmen der Qualität einer Zusammenfassung eines Multimediainhalts Determining the quality of a summary of a multimedia content

Natwar Modani; Vaishnavi Subramanian; Shivani Gupta; Pranav Maneriker; Gaurush Hiranandani; Atanu R. Sinha; Utpal

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