Giovanna Del Gaudio

Smart, open, user innovation and competitive advantage: a model for museums and heritage sites

ABSTRACT The aim of this paper is to analyze the meanings and the contents of innovation and its role in museums and heritage sites’ management to create higher levels of competitiveness. Through a complex framework, we investigate the key role of innovation in determining the competitive advantage. We propose a theoretical model to study smart and open innovation in cultural services, with specific reference to museums and heritage sites, building up an ‘innovation indicator’, in order to measure the nature and the intensity of innovation as well as to identify how it can be leveraged to sustain a business-oriented approach and to get competitive advantage. This latter is conceived in strategic terms, using a resource-based theory approach: competitive advantage is therefore considered with respect to both economic and social performance, market and competitive positioning. We apply our index on a group of innovative selected cases of museums and heritage sites using nonlinear principal component analysis and hierarchical clustering. Empirical results show that smart innovation seems to be a necessary path to achieve competitive parity but it is not sufficient for competitive advantage.

Innovation in Cultural Districts: The Cases of Naples and Washington

During the years, academics and practitioners have given great attention to the role played by cultural heritage and arts in revitalizing and regenerating central and peripheral areas of contemporary cities.

The Role and Implications of Values-based Leadership

ABSTRACT This paper aims at analysing conceptually spiritual leadership in the organizational field. First, we identify if a relation between spirituality and leadership can exist and then if and how this influences employer/employees reciprocal behaviour. In the early years, the focus has changed, trying to deepen the differences between religion and spirituality and emphasizing the last one as a source of success for leaders. We focused on the understanding of the effects that spirituality has on the system of values and the role of values and emotions in determining a successful leader. Finally, we emphasize the role of values-based leadership capabilities within strategic management, aiming at highlighting the importance of a shared system of values in leading employees.

Service Innovation through Networking and Value Co-Creation. Some Empirical Evidence from Hotel Industry

The purpose of this research is to study deeply innovation in service through networking strategies. In tourism sector, it is extremely interesting to study collaborative relationships even among competitors, in a general scheme of value strategy co-planning, typical of coopetition. We propose a theoretical model which deepens its roots on resource-based theory (RBT) with a service-dominant logic (SDL) perspective. In this direction, “relational view” and coopetition logic (game theory) are considered in value co-creation, applied to service innovation in hotel high quality management. This provides a fresh theoretical platform to examine aspects of entrepreneurship and improve theorising. Our theoretical framework can represent a possible tool in terms of strategic decisions’ support systems. This framework can be adopted to evaluate networking initiatives’ efficacy both in service innovation and in value-co-creation, with a set of advantages for the single firm as well as for the whole system (destination). The originality of this paper concerns its capacity of considering the issue of service innovation in a network perspective that involves RBT, SDL and coopetition.

EMPLOYEES’ VALUE CREATION AND VALUE CAPTURE. THE CASE OF AIRLINE INDUSTRY

The aim of this research paper is twofold: first, to verify whether and to what extent employees’ productivity influences firm’s value creation and performance; secondly, if and to what extent employees appropriate part of firm’s value. We focus empirically on a selected sample of firms in airline industry, in order to check if personnel’s productivity creates value, thus contributing to firm performance and sustainable competitive advantage. The reason why we chose this industry is because in this sector operations are critical factors in firm performance.