Giovanni Pérez Ortega

Misión y motivos de fundación de empresas

This paper presents the construction of a theoretical model that explains the congruence between thefoundation of an organization and the business mission. For the construction of the model, the analysisand the scoring of the secondary information collected were analyzed, followed by validation by expertsthrough the concordance analysis following the Kappa test, and then applied to 20 SMEs in Antioquia(Colombia) . In the evaluation of the model it was found that 80% of the companies show congruencebetween the foundation reasons that drove the creation of company, and its mission statement, expressedin its strategic and constitutive documents. The degree of congruence is 91%, and calculated taking intoaccount the number of keywords that appear in the mission and are associated with each foundation.