Hsin-Hui Chou
National Cheng Kung University
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Publication
Featured researches published by Hsin-Hui Chou.
Journal of Business & Industrial Marketing | 2016
Hsin-Hui Chou
Purpose n n n n nThis research aims to address how a firm can mobilise resources through interfirm relationships to bridge technological discontinuities. n n n n nDesign/methodology/approach n n n n nThis research adopts a processual single case study to undertake an empirical investigation from the perspective of a technology-bundled net as the research boundary. n n n n nFindings n n n n nThis research produces three key findings. First, mobilising resources across firm boundaries to create an adequate bundling of product, process and marketing technologies is the cornerstone of bridging technological discontinuities. Second, resource mobilisation between firms in the transition to a new technological trajectory is affected by the sediments accrued in the existing (old) trajectory. Third, technological discontinuities may be competence-enhancing, and their radical effects may originate from non-technical causes. n n n n nOriginality/value n n n n nThis paper contributes to the research of radical innovation from an interaction and networks perspective and also by focusing on resource mobilisation taking place in the transition from an existing technological trajectory to a new one. In particular, this paper takes into account the relatedness of resources and the influences of past interaction underpinning an old trajectory in the bridging of technological discontinuities.
Industrial Marketing Management | 2012
Hsin-Hui Chou; Judy Zolkiewski
Journal of Business Research | 2012
Hsin-Hui Chou; Judy Zolkiewski
Industrial Marketing Management | 2016
Christina Öberg; Tommy Shih; Hsin-Hui Chou
Industrial Marketing Management | 2017
Hsin-Hui Chou; Judy Zolkiewski
Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. | 2014
Hsin-Hui Chou; Christina Öberg; Tommy Shih
組織與管理 [科技部推薦期刊] | 2015
Hsin-Hui Chou
Industrial Marketing Management | 2015
Christina Öberg; Tommy Shih; Hsin-Hui Chou
Archive | 2014
Hsin-Hui Chou; Christina Öberg; Tommy Shih
IMP Conference, September 1-6, 2014, Bordeaux, France | 2014
Hsin-Hui Chou; Christina Öberg; Tommy Shih