Jacquie L'Etang

Public Relations and Diplomacy in a Globalized World: An Issue of Public Communication:

This article builds on earlier conceptual analyses that have contrasted public relations with diplomacy and public diplomacy at conceptual and applied levels, to consider further the theoretical and global issues of public relations’ diplomatic work for states and organizations in the context of globalization. A key feature of such work is its intercultural nature, at the organizational, ethnic, and state levels. The discussion draws inspiration from a range of disciplines including public relations, international relations, strategic studies, media studies, peace studies, management studies, cultural studies, and anthropology. Linking public diplomacy to public relations usefully reconnects public relations to power, which has largely been ignored by dominant organizational-management approaches to the subject.

State propaganda and bureaucratic intelligence: The creation of public relations in 20th century Britain

Abstract This article presents a review of developments which led to the establishment of the public relations occupation in Britain. Themes discussed include democracy and totalitarianism, propaganda, bureaucracy, and professionalisation. The research is based on sixty qualitative interviews and research in the archive of the Institute of Public Relations (IPR).

Public Relations, Culture and Anthropology—Towards an Ethnographic Research Agenda

This article presents an argument for anthropologically and ethnographically grounded work in public relations. It suggests that more can be done to understand the public relations occupation both as a culture (or cultures) as well as in its roles in promotional culture and in enacting ethnic cultures. It is argued that research of this nature, which has already taken place in adjacent disciplines (media, marketing, management, organization studies) can deliver deeper understanding of the public relations occupation and generate new concepts and theories. Furthermore, it is suggested that ethnographic research could also aid public relations practitioners. The article adds to existing scholarship through its critique of existing literature that has explored culture in public relations and its proposal that research based on ethnographic field-work and employing anthropological participant observation could reconceptualize the field and change its theoretical scope.

Sports public relations

Introducing PR and Sport Theories and Critiques of Sports PR Corporate Communication in Organizational Contexts Globalization, Culture and Sports PR Sports Business and PR Sports Spectacle, Mega Events and PR Promoting Sport for Social Goals PR for Minority and Lifestyle Sports Understanding PR and Sport in Society