James W. Harvey

Benefit segmentation for fund raisers

This study establishes the applicability of benefit segmentation to gift giving behavior in American philanthropy. Dimensions of the fundraising ‘product’ and resultant benefit segments are developed from a sample of donors across the continental United States. Five donor segments are presented that demonstrate face validity, predictive validity, and strategic practicality. Both donor and community-based socio-economic characteristics are important descriptors of differences between donor segments. Implications of these findings are discussed.

Strategic issues for charities and philanthropies

Abstract This article explores the need for charities and philanthropic bodies to develop strategies which emphasize efficiency and service and the examples and evidence presented highlight some important issues for fundraisers. The most obvious implication is the need for charitable bodies to institute environmental scanning and strategic planning.

Voluntary compliance and the effectiveness of public and non-profit institutions: American philanthropy and taxation

Abstract Compared to for-profit organizations, performance evaluation for public and non-profit agencies is more likely to be based on measures such as whether advocated social behaviors are adopted by targeted groups. Further, these behaviors are frequently complex, often resisted, with few immediate or strong rewards. Voluntarism is one such action that is of great concern to many such institutions, not only in matters of conscience but also in conduct involving difficult-to-enforce laws and regulations. Using the construct of voluntary compliance, this paper addresses four objectives: first, to review the need for public and non-profit agencies to identify their relevant measures of performance; second, to outline the similarity between determinants of voluntary support of philanthropy and the American system of taxation; third, to present empirical evidence describing the characteristics associated with such behaviors; and last, to use those findings to develop a general set of postulates for improving the performance of public and non-profit agencies.

Concentrated growth strategies

Executive Overview This article offers a critical assessment of the merits of concentrated growth as the centerpiece of a business strategy. It includes an analysis of the environmental conditions that favor concentrated growth and why it often leads to superior performance. It also reviews methods by which innovation and expansion can be managed at reasonable levels of risk to complement the firms basic focus. These guidelines make it possible to compare a firms core characteristics with the knowledge and capabilities in technology and marketing that are necessary for profit and growth. The most important aspects of formulating and implementing concentrated growth strategies are analyzed and examples of current practice show specific instances when those aspects have resulted in success.

Current Issues in the Role of Technology in Emerging Market Strategy

ABSTRACT This paper reviews the relationship between technology and organizational strategy over the past 45 years and offers a conceptual framework for assessing the role of technology under alternative strategic environments. This review emphasizes the progression of the role of technology as process supporter to process enabler to process leader. The paper also presents an assessment of the rewards and risks of the use of information and information technology (IT) as a strategic competitive platform across market conditions. The unique challenge for nonprofits and public sector organizations is co-aligning technology and strategy under different environment circumstances to aggressively use information and IT as an impetus for citizen support.

Improving AACSB Assurance of Learning with Importance-Performance and Learning Growth: A Case Study

Two fallacious assumptions can mislead assurance of learning (AoL) loop closing. Association to Advance Collegiate Schools of Business guidance states that learning goals should reflect the outcomes most valued by the program, but evidence shows that schools assign equal priorities to the skills selected. The second false assumption is that students’ prior skill development begins at zero upon entry into programs and courses, leaving the true impact on outcomes open to speculation. Using course coverage in a Principles of Marketing course, we challenge these two assumptions by demonstrating the impact of adding outcome importance and prior learning on AoL.

Profiling the Older Healthcare Services Consumer Activist

This paper builds on the finding that healthcare service consumerism among older people is comprised of three distinct characteristics: Knowledge, Behavior, and Personal Efficacy. By profiling the determinants of each dimension, better insight into policy and strategy that encourages healthcare activism is offered. Variance in each of the three components is explained primarily by respondent demographics. Comparison with findings from extant literature is included.