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John A. Murphy

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Publication

Featured researches published by John A. Murphy.

Archive | 2008

The Stakeholder Balance Sheet: Profiting from Really Understanding Your Market

Farrokh Suntook; John A. Murphy

Archive | 2012

In the Beginning was … Segmentation!

Farrokh Suntook; John A. Murphy

Archive | 2012

Communicate (And Communicate and Communicate

Farrokh Suntook; John A. Murphy

Archive | 2012

Decision-Making Dynamics

Farrokh Suntook; John A. Murphy

Archive | 2012

Constant Renewal - Searching for Winning New Product or Service Propositions

Farrokh Suntook; John A. Murphy

Archive | 2012

From Customer Satisfaction and Branding to Loyalty and Attraction

Farrokh Suntook; John A. Murphy

Archive | 2012

Delving into the Mind of the Market - Understanding the Real Stakeholder Drivers

Farrokh Suntook; John A. Murphy

Archive | 2012

An Ongoing Process - Monitoring Your Performance

Farrokh Suntook; John A. Murphy

Archive | 2012

Staff Motivation and Perceptions

Farrokh Suntook; John A. Murphy

Archive | 2012

Who else Should be on Your Radar Screen - the Role and Motivation of Other External Stakeholders and Influencers

Farrokh Suntook; John A. Murphy

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Collaboration

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