Karen Bultitude

Open science: a new "trust technology"?

The emerging practice of open science, which makes the entire process of a scientific investigation available, could extend membership of the research community to new, public audiences, who do not have access to science’s long-established trust mechanisms. This commentary considers if the structures that enable scientists to trust each other, and the public to trust scientists, are enriched by the open science approach. The completeness of information provided by open science, whether as a replacement for or complement to older systems for establishing trust within science, makes it a potentially useful “trust technology.”

Leisure and Pleasure: Science events in unusual locations

Building on concepts relating to informal science education, this work compares science-related activities which successfully engaged public audiences at three different ‘generic’ locations: a garden festival, a public park, and a music festival. The purpose was to identify what factors contribute to the perceived success of science communication activities occurring within leisure spaces. This article reports the results of 71 short (2–3 min) structured interviews with public participants at the events, and 18 structured observations sessions, demonstrating that the events were considered both novel and interesting by the participants. Audience members were found to perceive both educational and affective purposes from the events. Three key elements were identified as contributing to the success of the activities across the three ‘generic venues’: the informality of the surroundings, the involvement of ‘real’ scientists, and the opportunity to re-engage participants with scientific concepts outside formal education.

‘Oh yes, robots! People like robots; the robot people should do something’: perspectives and prospects in public engagement with robotics

Governmental and institutional policy making in a number of countries has embedded public engagement strategies as a primary channel to connect citizens with scientific and technological innovation. Robotics is emerging as a key site for such new technological activity and its applications are likely to be increasingly notable in our lives in coming years. Robotics researchers are investing considerable time and effort in “engaging” publics. Concentrating on the findings of 24 qualitative interviews with those actively organizing or engaging publics, across 11 public engagement activities focused on the robotics field within the United Kingdom, this article explores their conceptions of “public engagement” and its benefits and constraints. The results suggest that while the language of engagement has been embraced there remain practical, conceptual, and individual influences on the level of engagement which is experienced.

'The kind of mildly curious sort of science interested person like me': Science bloggers' practices relating to audience recruitment.

With at least 150 million professional and amateur blogs on the Internet, blogging offers a potentially powerful tool for engaging large and diverse audiences with science. This article investigates science blogging practices to uncover key trends, including bloggers’ self-perceptions of their role. Interviews with seven of the most popular science bloggers revealed them to be driven by intrinsic personal motivations. Wishing to pursue their love of writing and share their passion for science, they produce content suitable for niche audiences of science enthusiasts, although they do not assume background scientific knowledge. A content analysis of 1000 blog posts and comparison with the most popular blogs on the Internet further confirmed this result and additionally identified key factors that affect science blog popularity, including update frequency, topic diversity and the inclusion of non-text elements (especially images and video).

‘Younger People Have Like More of an Imagination, No Offence’: Participant Perspectives on Public Engagement

A wide range of work has reported on the outcomes of public engagement activities and the views expressed by public participants towards specific areas of science and technology. Such work has rarely gone on to explore with public participants their attitudes to the engagement experienced itself, often focusing instead on more practical or quantifiable aspects. This article draws on public participants’ reactions to 11 ‘engagement’ events, occurring across the UK in 2007–2008. Reporting on 33 semi-structured interviews, we focus on their views of participation and engagement in terms of motivations, expectations and expertise. The results suggest that participants have considerable expectations in terms of information and interaction, operate with critical but respectful notions of other ‘publics’ and expertise, and may develop habitual tendencies regarding engagement.

Mapping the hinterland: Data issues in open science

Open science is a practice in which the scientific process is shared completely and in real time. It offers the potential to support information flow, collaboration and dialogue among professional and non-professional participants. Using semi-structured interviews and case studies, this research investigated the relationship between open science and public engagement. This article concentrates on three particular areas of concern that emerged: first, how to effectively contextualise and narrate information to render it accessible, as opposed to simply available; second, concerns about data quantity and quality; and third, concerns about the skills required for effective contextualisation, mapping and interpretation of information.

Thai visitors’ expectations and experiences of explainer interaction within a science museum context

In Western literature, there is evidence that museum explainers offer significant potential for enhancing visitors’ learning through influencing their knowledge, content, action, behaviour and attitudes. However, little research has focused on the role of explainers in other cultural contexts. This study explored interactions between visitors and museum explainers within the setting of Thailand. Two questionnaires were distributed to 600 visitors and 41 museum explainers. The results demonstrated both potential similarities and differences with Western contexts. Explainers appeared to prefer didactic approaches, focussing on factual knowledge rather than encouraging deep learning. Two-way communication, however, appeared to be enhanced by the use of a ‘pseudo-sibling relationship’ by explainers. Traditional Thai social reserve was reduced through such approaches, with visitors taking on active learning roles. These findings have implications for training museum explainers in non-Western cultures, as well as museum communication practice more generally.

Bridging the gap between science and policy: the importance of mutual respect, trust and the role of mediators

Around the world there are widespread efforts to ensure that policy decisions are based upon a sound evidence base, and in particular to facilitate closer integration between the research and policy communities. This commentary provides an overview of the current situation in different parts of the world relating to the opportunities that exist for policy makers to assimilate scientific findings, as well as the existing barriers perceived by both the policy and research communities. Mutual trust and respect between the relevant parties emerge as crucial factors in successful collaboration. Skilled mediators are also considered essential to ensuring effective communication; this may be via third parties such as NGOs, or news services and online portals to convey, ‘translate’ and place in a policy context the scientific findings. Mechanisms for improving researchers’ communication skills as well as increasing their awareness of the need to communicate proactively with the policy community are also considered in order to inform future practice in this area.

Web-Based Channels for Science Communication

Web-based communications are crucial tools for engaging public audiences with science across the world, with their influence especially increasing within the Asia-Pacific region. This chapter provides an overview of the main issues associated with using online channels, as well as a brief introduction to the key existing platforms (wikis and blogs, podcasts and videos, social media and Citizen Science). Case studies, ‘top tips’ and recommended resources are scattered throughout the text in order to provide practical examples and sound advice for people intending to implement such tools for their own science communication activities. The chapter ends with important guidance relevant across all platforms: how to design an effective communication strategy, search engine optimisation (SEO) and tools for evaluating and monitoring success.

Science communication between researchers and policy makers. Reflections from a European project

Around the world there are widespread efforts to ensure that policy decisions are based upon a sound evidence base, and in particular to facilitate closer integration between the research and policy communities. This commentary provides an overview of the current situation in different parts of the world relating to the opportunities that exist for policy makers to assimilate scientific findings, as well as the existing barriers perceived by both the policy and research communities. Mutual trust and respect between the relevant parties emerge as crucial factors in successful collaboration. Skilled mediators are also considered essential to ensuring effective communication; this may be via third parties such as NGOs, or news services and online portals to convey, ‘translate’ and place in a policy context the scientific findings. Mechanisms for improving researchers’ communication skills as well as increasing their awareness of the need to communicate proactively with the policy community are also considered in order to inform future practice in this area.