Kym M. Madden
Queensland University of Technology
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Publication
Featured researches published by Kym M. Madden.
Journal of Public Affairs Education | 2008
Walter Wymer; Adrian Sargeant; Wendy A. Scaife; Kym M. Madden
Abstract A three-nation sample of nonprofit managers was surveyed to determine their preferences for additional education and training on a 37-item list of marketing topics. Preferences were ranked and compared to determine most preferred topics and cross-national differences. For educators and trainers, the results provide input on which marketing topics are of greatest interest to current nonprofit leaders. Findings on managers’ preferences for the format and delivery of training and education alternatives are also provided.
International Journal of Nonprofit and Voluntary Sector Marketing | 2006
Kym M. Madden; Wendy A. Scaife; Kathryn Crissman
International Journal of Nonprofit and Voluntary Sector Marketing | 2006
Kym M. Madden
Australasian Marketing Journal (amj) | 2010
Pamala Wiepking; Kym M. Madden; Katie McDonald
Australian Centre for Philanthropy and Nonprofit Studies; QUT Business School | 2008
Kym M. Madden; Wendy A. Scaife
Australian Journal of Social Issues | 2006
Kym M. Madden
Australian Centre for Philanthropy and Nonprofit Studies; QUT Business School | 2006
Leonie M. Bryen; Kym M. Madden
Journal of Marketing Communications | 2003
Kym M. Madden; Chad Perry
Australian Centre for Philanthropy and Nonprofit Studies; QUT Business School | 2008
Kym M. Madden; Wendy A. Scaife
Australian Centre for Philanthropy and Nonprofit Studies; QUT Business School | 2007
Kym M. Madden; Wendy A. Scaife
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