L Grimmer

The performance advantage of business planning for small and social retail enterprises in an economically disadvantaged region

This study examined the use of entrepreneurship as a tool of social and economic development in the context of the relationship between planning, firm resources (e.g. financial, marketing, organisational and reputational, and store) and performance in retail firms that are serving as social enterprises. Surveys were mailed to small retailers throughout Tasmania, Australia. Responses (n = 384) showed that the presence of marketing and store resources was related to the amount of planning undertaken by these firms, and that as planning levels increased so did performance (as measured by average annual sales turnover). Planning was found to positively mediate the relationship between marketing, organisational and reputational, and store resources and firm performance. In this case, it appears that planning catalyses the deployment of these resources. The results of this study demonstrate how planning contributes to small retail firm performance.

The Impact of Resources and Strategic Orientation on Small Retail Firm Performance

This study examined the relationship between firm resources, strategic orientation, and performance in small retail firms. Surveys were mailed to small retailers throughout Tasmania, Australia. Responses (n = 384) showed resources positively related to performance were informational (business information systems) and access to financial capital. Strategic orientation (prospector and defender/analyzer) were positively related to performance. Further, both a prospector and defender/analyzer orientation positively mediated the relationship between resources and performance, the former being the stronger mediator. The results of this study demonstrate which firm resources relate to small retail firm performance, and the positive effect, in particular, of a prospector strategic orientation.

The impact of resources and strategic orientation on small retail firm performance

This study examined the relationship between firm resources, strategic orientation, and performance in small retail firms. Surveys were mailed to small retailers throughout Tasmania, Australia. Responses (n = 384) showed resources positively related to performance were informational (business information systems) and access to financial capital. Strategic orientation (prospector and defender/analyzer) were positively related to performance. Further, both a prospector and defender/analyzer orientation positively mediated the relationship between resources and performance, the former being the stronger mediator. The results of this study demonstrate which firm resources relate to small retail firm performance, and the positive effect, in particular, of a prospector strategic orientation.