Lise Préfontaine
Université du Québec à Montréal
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Publication
Featured researches published by Lise Préfontaine.
Communications of The ACM | 2003
Sharon S. Dawes; Lise Préfontaine
The search for more effective methods of delivering public services began in the early 1980s in most industrialized countries. Overall, the trend has been toward reducing the role of the government in public service delivery in certain sectors of activities and encouraging the private or nonprofit sector to play a more important role. In the last decade, both industrialized and developing countries started to seek out new models of collaboration involving multi-government networks or public-private partnerships, often involving innovative use of information technology.
International Journal of Bank Marketing | 2001
Line Ricard; Lise Préfontaine; Maria Sioufi
New information and communication technologies are constantly emerging, altering business methods, and particularly, the relationship an organization establishes with its customers. Therefore, it is essential to analyse the impact of these technologies on customer behaviour. The purpose of this study is to explore, in the banking sector, the impact of customers’ use of self‐service technologies on their interest in a relationship approach, and consequently in a long‐term personalized relationship. A survey of 242 adult students reveals that there is no real impact of the use of self‐service technologies on interest in a relationship approach. Respondents who use these technologies extensively do not place more or less importance on their relationship with a given bank.
Journal of Relationship Marketing | 2005
Claudia Rebolledo; Line Ricard; Lise Préfontaine
Abstract The aim of this paper is to explore the role of information technologies in facilitating a relationship-marketing orientation. On the basis of conceptual and empirical contributions, we propose that while the use of IT can improve customer knowledge, it does not facilitate me acquisition of me other elements required to develop long-term relationships with customers and clients (i.e., trust, commitment and personalization). Our survey of top managers supports our contention that the use of IT does not suffice to facilitate marketing orientation.
hawaii international conference on system sciences | 1997
Élisabeth Lefebvre; Louis A. Lefebvre; Lise Préfontaine
The paper investigates the relationship between organizational fit and performance. More specifically internal coherence within and between differential abilities to learn and attributes of the organizational context and the relationship between the level of internal coherence and firm performance is assessed in the specific context of SMEs. Results derived from a particular form of theoretical approach based on fit as gestalt suggest that fit and performance must be interpreted in light of the organizational evolution and the corresponding change brought upon by influential actors such as the CEO. It was also possible to show not only that fit as gestalt is an appropriate methodological and analytical approach to the study of such phenomena but also that second order fit may in fact provide more robust results since it allows to investigate mutual and reciprocal correspondence between configurations of abilities to learn and organizational context.
The international journal of entrepreneurship and innovation | 2009
Luz Marina Ferro; Lise Préfontaine; Dorra Skander
How do social networks contribute to the success of the internationalization process of high-technology small and medium-sized enterprises (SMEs)? A study of the literature and of five Colombian SMEs in the software industry identifies three roles played by networks: informational, linked to opportunities, vision and uncertainty; as a catalyst or moderator in the decision-making and internationalization process; and as leverage during the acquisition and development of resources. The results are integrated into a holistic model of the internationalization process and show that social networks make a difference in ensuring its success. They also add to the evidence of the irrelevance of geographical specificity to the international entrepreneurship phenomenon – Colombia being an emerging and little studied economy.
hawaii international conference on system sciences | 1999
Élisabeth Lefebvre; Louis A. Lefebvre; Lise Préfontaine
Addresses a crucial issue which is central to technology management since it focuses on the role of R&D-related capabilities as determinants of export performance. Empirical evidence from 202 R&D-intensive small and medium-sized enterprises (SMEs) indicates that the more advanced stages of internationalization require broader, more aggressive and externally-oriented R&D capabilities. The results suggest that more advanced exporters tap in to specialized skills and gain knowledge from different foreign environments. During the internationalization process, organizational learning occurs, more advanced and specialized skills are sought, and firms become more knowledge-intensive.
International Journal of Entrepreneurship and Innovation Management | 2003
Élisabeth Lefebvre; Mario Bourgault; Lise Préfontaine; Louis A. Lefebvre
The number of exporters among small firms continues to grow in most countries, particularly those SMEs that have developed unique capabilities and a high level of innovation. Overall, this trend supports the view, which is gradually becoming widely accepted, that internationalisation is a key ingredient of the knowledge based economy. This paper presents five case studies as a means to investigate the internationalisation process for fastmoving SMEs and to discover the driving forces behind their rapid expansion in foreign markets. The sets of factors that emerge as determinants of export performance are classified into three categories: the characteristics, beliefs and attitudes of the founder/entrepreneur; the degree of innovativeness of the firm; and the influence of external change agents. The implications for increasing the efficiency of government support programs are discussed.
international conference management technology | 1997
Hélène Sicotte; Lise Préfontaine
A comparative study of national versus international research projects was conducted in a large corporate research centre. Factors most associated with performance for both types of projects are quality and extent of communications, use of integrative mechanisms, adequacy of resources, motivation of research teams and product value. In international projects, functional excellence also contributes to higher performance.
International Small Business Journal | 2002
Lise Préfontaine; Mario Bourgault
Archive | 2000
Lise Préfontaine; Line Ricard; Hélène Sicotte; Danielle Turcotte; Sharon S. Dawes