Louis K. Falk
University of Texas at Brownsville
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International Journal of Wireless Networks and Broadband Technologies archive | 2014
Louis K. Falk; Hy Sockel; Kuanchin Chen
The original conceptualization of usability was ease of use, this was later expanded into a multi-dimensional construct in ISO standards and usability literature. Such an expansion is seen as an improvement, since cross-study comparison or benchmarking cannot objectively be done without a common set of usability components being defined. The current issue lies in how these components are operationalized, measured and validated. Although ISO standards ties usability to contextual situations, recent research has started to also recognize psychographic and demographic variations within the same context. The purpose of this study is to review web site usability as it relates to ISO standards (more specifically ISO 9126, ISO 9241 and ISO/IEC 25010) and existing usability studies. Implications for researchers and practitioners are provided.
Journal of Website Promotion | 2005
Louis K. Falk; Hy Sockel; Kuanchin Chen
Competition Forum | 2007
Louis K. Falk; Hy Sockel; Homer Warren
Journal of Promotion Management | 2003
Louis K. Falk; Hy Sockel
International journal of instructional media | 1999
Louis K. Falk; Sharaf Rehman; Dawn Foster
International Journal of Commerce and Management | 1999
Louis K. Falk; Robert W. Jones; Dawn Foster; Sharaf Rehman
Journal of Website Promotion | 2005
Louis K. Falk; Hy Sockel; Kuanchin Chen
Archive | 2000
Louis K. Falk
Archive | 2009
Hy Sockel; Louis K. Falk
Journal of Website Promotion | 2007
Louis K. Falk; Hy Sockel; Homer Warren