Lucie Severová

Fundraising of Nonprofit Organizations: Specifics and New Possibilities

Abstract Fundraising can be viewed as a systematic activity aimed primarily at raising financial resources for the activities of either an organization or an individual. The inconsistency of this effort usually cannot be blamed on internal factors within an organization, but rather phenomena of a macroeconomic, legislative or societal nature. In an effort to gain an insight into the measure of utilizing fundraising principles in nonprofit organizations, extensive research was conducted for the ninth time among nonprofit organizations in the Czech Republic, the sample of which consisted of 313 fully completed questionnaires. Based on the research results focusing on fundraising, measures were proposed to expand the possibilities of ensuring effective multisource funding for a selected nonprofit organization. One of these options and at the same time the current trend in marketing not only for the nonprofit sector is crowdfunding. Crowdfunding is a new concept of funding projects that has seen a significantly growing trend in the fundraising is part of marketing activities, or at least it is very closely connected with them.

Increase in prices of farmland in the Czech Republic

Purpose The purpose of this paper is to express the development of market price of farmland in the CR and to describe causes and effects of these changes in the price on the ownership of land in the country. Design/methodology/approach Primarily, description methods (especially for describing the creation of investment farmland funds) and a comparative analysis (in the case of an indicator of the farmland prices in the Czech Republic) were used in this paper. Findings The findings show that the situation in the Czech agricultural sector has improved particularly due to increasing subsidies; non-agricultural subjects are showing increased interest and banks are changing their approach to granting loans for the purchase of farmland. The market price of farmland in the Czech Republic has been rising; in 2015, it exceeded CZK162,500 per hectare on average. However, it is still low compared to the old EU member states. Practical implications Practical implication of the paper consists in comparing market prices of farmland with prices at which state sold farmland through PRGLF. Plot owners are often approached about the sale or lease of farmland. However, there are many speculators among those interested in buying, who often focus on those owners who have no idea regarding the value of their plots. Originality/value In the paper, the model of farmland prices was newly used and applied to real data in the Czech Republic from 2004 to 2015. Moreover, current data on investments to farmland were acquired, and an analysis which could be useful for foreign investors was elaborated.

Using E-Learning in Teaching Economics at Universities of the Czech Republic

The rapid development of information and communication technologies (ICT) allows their use in all areas of human activity. An increasing number of university students is also reflected in the conditions of the universities in the Czech Republic. However, current financial possibilities of the educational and research capacities of departments do not suffice to a rapid increase in the number of students. A solution can be the introduction of ICT into a teaching process; computers save time for both the teachers and students while enabling intensive use of space and simplifying the administration of tests. The paper aims to express the impact of using ICT on level of knowledge, respectively classification of university students enrolled in course Economics on the example of e-learning system Moodle. A partial aim of the study is the generalization of experience with learning management systems and the expression of their positives and negatives. As shown by our research the introduction of smart education from 2006 to 2015 first led to a drop and subsequently to an improvement in the quality of the students’ performance.