Marián Alonso González
University of Seville
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Publication
Featured researches published by Marián Alonso González.
Revista Mediterránea de Comunicación: Mediterranean Journal of Communication | 2016
Marián Alonso González
New technologies of the information have modified the strategies of the business communication. Social networks have transformed the relation that traditionally the users were supporting with the corporations. From a quantitative research methodology, this paper present the communication that the companies of IBEX 35 develop in Twitter to demonstrate the importance that the companies give to this platforms to generate an coherent image and strength their position in the market.
Communication papers: media literacy and gender studies | 2018
Marián Alonso González
Zer: Revista de estudios de comunicación = Komunikazio ikasketen aldizkaria | 2017
Marián Alonso González
Revista de Comunicación de la SEECI | 2017
Marián Alonso González
Ambitos: Revista internacional de comunicación | 2017
Marián Alonso González; María José García Orta
VIII Congreso Internacional de Ciberperiodismo: El impacto de las audiencias en los perfiles profesionales y los contenidos, 2016, ISBN 978-84-9082-468-9, págs. 30-46 | 2016
Marián Alonso González; María José García Orta
Telos: Cuadernos de comunicación e innovación | 2016
Marián Alonso González; María José García Orta
Revista Mexicana de Opinión Pública | 2016
Marián Alonso González
Miguel Hernández Communication Journal | 2016
Marián Alonso González
Doxa Comunicación. Revista interdisciplinar de estudios de Comunicación y Ciencias Sociales | 2016
Marián Alonso González
