Marlin Marissa Abdul Malek
Universiti Utara Malaysia
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Publication
Featured researches published by Marlin Marissa Abdul Malek.
The Fourth Paradigm | 2016
Darshana Mudalige; Noor Azizi Ismail; Marlin Marissa Abdul Malek
Small and medium-sized enterprises (SMEs) play a key role in economic and social development of any country. However, research has revealed that SMEs in Sri Lanka suffer from poor sustainability and low performance compared to other countries. According to the literature, SME performance is associated with directly unobservable owner and firm factors which are based on internal capabilities. With the ever-increasing dynamism of the market and increased competition from large multinational companies, it is essential for the SMEs to adapt to the environment promptly. Dynamic capabilities of export SMEs must be more amplified and leveraged than those of a firm with a less ambitious, purely domestic SMEs. Given the strong position of entrepreneur in the SME context, this study argues that antecedents to dynamic capabilities can be found at the individual entrepreneur level. It identifies entrepreneurial orientation, human capital and social capital of the entrepreneur as key characteristics at the individual level. This research used a quantitative research methodology and a randomly selected sample of 197 export SMEs in Sri Lanka were analyzed. The results were analyzed using partial least squares–structured equation modelling (PLS–SEM). This study empirically established that entrepreneur characteristics positively influence development of organizational dynamic capabilities. The outcome of this research will enhance the understanding of SME capability development process.
Journal of Franchise Management | 2017
Adams Adeiza; Marlin Marissa Abdul Malek; Noor Azizi Ismail
Although literature has established the relevance of entrepreneurial orientation (EO) in the performance of conventional firms, the constraining nature of franchise arrangement makes one wonders if the same relationship holds for companies operating under the business model. Using Nigeria – a country with high potential for franchise growth – as a context, this study aims to explore the relevant entrepreneurial orientation skills exhibited by franchisees and show the extent to which these skills influence their business performance and intention to remain.26 franchisees purposively selected from six local franchise brands in Nigeria were interviewed.The three classic entrepreneurial orientation factors of innovativeness, proactiveness and risk-taking were found to have varying influence on franchisees’ business outcomes. This study answers the calls for more in-depth understanding of the relationship between EO and firm performance generally and, franchise firm performance in particular.The value of this effort lies in the fact that it strengthens theory and updates literature on the subject.Based on the findings, specific recommendations are offered to help improve the practice of franchising in Nigeria.An Empirical Analysis of the Influence of Entrepreneurial Orientation on Franchisees’ Outlet Performance and Intention to Stay.
Journal of World Business | 2013
Marlin Marissa Abdul Malek; Pawan Budhwar
International Journal of Human Resource Management | 2015
Marlin Marissa Abdul Malek; Pawan Budhwar; B. Sebastian Reiche
Archive | 2013
Marlin Marissa Abdul Malek; Arup Varma; Pawan Budhwar
Asian Social Science | 2013
Marlin Marissa Abdul Malek; Abd Rahim Jaguli; Mohd Rizal Palil
Archive | 2010
Marlin Marissa Abdul Malek; Pawan Budhwar
Archive | 2007
Pawan Budhwar; Yan Zhang; Marlin Marissa Abdul Malek
Journal of International Entrepreneurship | 2018
Darshana Mudalige; Noor Azizi Ismail; Marlin Marissa Abdul Malek
Journal of Asian Pacific Communication | 2018
Marlin Marissa Abdul Malek; Abd Rahim Jaguli