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Dive into the research topics where Martin Ogutu is active.

Publication


Featured researches published by Martin Ogutu.


International Journal of Educational Management | 2015

Porter’s five competitive forces framework and other factors that influence the choice of response strategies adopted by public universities in Kenya

Francis M. Mathooko; Martin Ogutu

– The purpose of this paper is to establish the extent to which Porter’s five competitive forces (PFCF) framework, among other factors drive the choice of response strategies adopted by public universities in Kenya. , – The study design was descriptive and utilized a cross-sectional survey of all the public universities in Kenya by administering a structured questionnaire to the top management team. Additional primary data were collected through observations and interviews. Secondary data were also collected in order to corroborate the data collected from the primary sources. , – PFCF framework influenced the choice of response strategies adopted by the public universities “to a great extent”, the most influence being the threat from new entrants. The influence of the choice of response strategies by PFCF framework was independent of the age and category of the universities. Pressure from stakeholders, changes in government policies and regulations, reforms in higher education, unethical response strategies by some universities and university location also influenced the choice of response strategies. , – The study collected data from the top management team only; however, other stakeholders could have given additional information not reported here. Further, the research only considered public universities and not all higher education institutions (HEIs) in Kenya, and was cross-sectional, hence generalization and application of the results over a long time, respectively, may be limited. , – The value of this study lies in HEIs achieving a competitive advantage and shaping strategic policy direction in the face of changing environment and global commodification of higher education. , – Current public universities in Kenya have adopted a business-like approach in their operations in view of changing environment and have adopted coping strategies. Therefore, understanding the factors that influence the choice of response strategies is important for improvement of quality, efficiency and effectiveness as well as in policy formulation and serve as a guide to strategic management.


China-Usa Business Review | 2018

Work Culture: Stress Management in Reducing Stress and Improving Organizational Performance

Zachary Bolo Awino; Martin Ogutu; Mary Musyoka

Stress at work is an ever increasing problem in contemporary societies resulting in enormous cost both for the corporate organizations involved and the individual employees. These realities have led to employers looking into stress management techniques that can help reduce stress levels among employees and in turn enhance corporate performance. Data were collected from managers 52 corporations listed at the Nairobi Securities Exchange and were analyzed using multivariate techniques. The empirical results found that use of certain stress management techniques stress had a positive influence on corporate performance. These findings can provide gers with the necessary strategies that can help implement the most effective stress management techniques in their organizations.


Archive | 2012

Strategies Adopted by Multinational Corporations to Cope with Competition in Kenya

Carol M Samuel; Martin Ogutu


International Journal of Biometrics | 2012

The Effects of the External Environment on Internal Management Strategies within Micro, Small and Medium Enterprises; Kenyan Case

W L Njanja; Martin Ogutu; Rene’ Pellisier


International Journal of Biometrics | 2010

An Investigation into the Effect of Management Factors on Performance of (Micro, Small and Medium Enterprises) in Kenya

Rene’ Pelissier; W L Njanja; Martin Ogutu


Journal of Vocational Behavior | 1995

Women′s Perceptions of Social-Sexual Behavior: A Cross-Cultural Replication

Tamao Matsui; Takashi Kakuyama; Mary-Lou Onglatco; Martin Ogutu


Archive | 2012

Total quality and competitive advantage of firms in the horticultural industry in Kenya

M Muchara; L K Oeba; Martin Ogutu; Zachary Bolo Awino


Archive | 2012

Competitive Strategies Adopted by Multinational Banks in Kenya

Martin Ogutu; Veronica Nyatichi


Archive | 2012

Influence of Power Distance on Employee Empowerment and MNC Performance: A Study of Multinational Corporations in Kenya

Martin Ogutu; Margaret Oloko


Archive | 2011

Implications of firm ownership identity and managerial discretion on financial performance: empiricale evidence from Nairobi Stock Exchange

Martin Ogutu; P. O K'Obonyo; Vincent O Ongore

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Odhiambo Odera

University of Southern Queensland

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Evans Vidija Sagwa

Technical University of Kenya

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