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Dive into the research topics where Martín Oller Alonso is active.

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Featured researches published by Martín Oller Alonso.


Journalism: Theory, Practice & Criticism | 2017

Journalistic performance in Latin America: A comparative study of professional roles in news content

Claudia Mellado; Mireya Márquez-Ramírez; Jacques Mick; Martín Oller Alonso; Dasniel Olivera

Comparative research across the world has shown that nation-level variables are strong predictors of professional roles in journalism. There is, however, still insufficient comparative research about three key issues: cross-national comparison of journalistic role performance, exploration of how – or whether – organizational variables account for variation in role performance across countries, and the performance of specific journalistic roles that prevail in regions with post-authoritarian political trajectories. This article tackles these three issues by comparatively measuring journalistic performance in five Latin American countries. Based on a content analysis of 9841 news items from 18 newspapers, this article reports findings from Brazil, Chile, Cuba, Ecuador and Mexico, by analyzing the presence of the ‘interventionist’, ‘watchdog’, ‘loyal’, ‘service’, ‘infotainment’, and ‘civic’ roles. Results show that the region is far from homogeneous and that while ‘country’ is a strong predictor for most of the roles, other variables such as ‘media type’, ‘political orientation’, and ‘news topic’ are also significant predictors to varying levels.


Revista Mediterránea de Comunicación: Mediterranean Journal of Communication | 2013

Hacia la democratización del periodismo participante: tres modelos de transparencia en la gestión de las entrevistas corales de MARCA.com

Daniel Barredo Ibáñez; Martín Oller Alonso

Interviews of MARCA.com are one of the main forms of online hybrid journalism: users organize an interview with the guests proposed by the online media. Its appeal lies mainly in the low information production costs, the possibility of introducing the concept of Bakhtin’s polyphony (quoted by Araujo and Melo, 2003), and the generation of a more flexible speech, as we described in a previous paper (Barredo and Oller, 2013a). The interplay of these characteristics is the cause that in the five matches between Real Madrid and Barcelona in the season 2010-11, 30% of the total words came from coral interviews (Barredo and Oller, 2013b). However, in these previous studies we have noted an arbitrary function of the organization: in addition to the explicit guidelines in the rules of participation, the online newspaper discards or chooses questions based on undisclosed criteria. With this article we offer three management models which explore the concept of online transparency. Those models can avoid, in our opinion, the stagnation of the coral interviews or similar forms linked to direct marketing (advertorials) and not to journalism.


Revista Mediterránea de Comunicación: Mediterranean Journal of Communication | 2012

Nostalgic representation of reality in television fiction: an empirical study based on the analysis of the Spanish television series Cuéntame cómo pasó

Martín Oller Alonso; Daniel Barredo Ibáñez

The Spanish transition from dictatorship to democracy is often described as an example of negotiation or agreement between the elites (Sanchez Cuenca and Aguilar, 2009: 433). Journalistic and political elites, aware of their important historical role, agreed a consensus on certain issues (democracy, constitution, amnesty) or characters (King Juan Carlos I), in order to ensure the stability of the democratic process (Zugasti, 2007, 2008). Television, which articulates the discourse of the masses, has been one of the basic means used to illustrate the development. Among the highlights of recent major audiovisual content, Cuentame como paso (2001-present) -a TV-series designed to explain changes with a nostalgic tone in Spanish society since 1968 until today- stands out. By choosing a random sample of episodes for this research we propose to verify the validity of the representation of the political process which contextualizes the series. By analyzing many elements, such as the opinions of the main characters, their personal, political and geographical situations, we try to show the construction of a focal point that sanctifies the official version. We also stress the pacifying and nostalgic tone, which constructs stereotypes and taboos about the process and which characterizes this series as a symbolic culmination of the democratization undertaken by the elites.


Revista Mediterránea de Comunicación: Mediterranean Journal of Communication | 2012

Género, ideología y prensa digital: la construcción informativa del Día Internacional de la Mujer Trabajadora en www.abc.es y www.elpais.com (2001-2010)

Daniel Barredo Ibáñez; Martín Oller Alonso

En este trabajo diseccionamos los elementos que integraron las representaciones mediaticas del Dia Internacional de la Mujer Trabajadora en dos de las principales cabeceras digitales espanolas durante la ultima decada (2001 – 2010). Cada uno de los ciberdiarios significo una tendencia informativa, orientada en funcion de determinadas caracteristicas contextuales: www.abc.es construyo una cobertura centrada en el simbolismo conmemorativo de esta fecha, mientras que www.elpais.com diseno una escenificacion critica, preocupada por temas o problemas mas que por alusiones nominales. Junto a las conclusiones de tipo general se proponen algunos hallazgos instrumentales, ya que utilizamos como metodologia principal el analisis de contenido informatizado, una tecnica pionera en el ambito de los estudios de genero y los medios de comunicacion. El analisis de las frecuencias lexicas no jerarquizadas permite la reconstruccion del sentido de una representacion mediatica mediante la deconstruccion de sus vestigios. Y en ese aspecto mostramos algunas escalas que pueden ser incorporadas a otros analisis especificos porque, entre otros logros, estimulan la objetividad, favorecen la precision y evitan en gran medida las injerencias personales del investigador.


Observatorio (OBS*) | 2013

The End of the Information Society: Notes for the Configuration of the New Contemporary Public Space : the Society of Devisers

Daniel Barredo Ibáñez; Martín Oller Alonso; Sandra Buenaventura


Fonseca: Journal of Communication | 2013

la secuencia ideante: un nuevo tipo de texto periodístico según las entrevistas corales de MARCA.com

Daniel Barredo Ibáñez; Martín Oller Alonso


Revista ABRA; Vol. 35, Núm. 50 (2015): Revista ABRA (Cierre al 30 de Junio); 1-16 | 2015

Análisis de contenido informatizado para las aproximaciones al concepto de objetividad de los profesionales de la información de la cultura periodística de España

Daniel Barredo Ibáñez; Martín Oller Alonso; Sergio Hernández


PODIUM | 2015

La triangulación de metodologías cualitativas y cuantitativas en los estudios comparativos internacionales de las culturas periodísticas

Martín Oller Alonso; Daniel Barredo Ibáñez


Archive | 2014

Advertising and the artistic avant-garde. Analysis of the relationship between advertising and the different artistic disciplines in Paris in the late nineteenth and early twentieth centuries

Martín Oller Alonso; Daniel Barredo Ibáñez


ASRI: Arte y sociedad. Revista de investigación | 2014

La créativité publicitaire et les tendances artistiques: Analyse de la relation entre la publicité et l'avant-garde en Europe après la Belle Epoque: De l'Art Nouveau au cubisme de Picasso et de Braque

Martín Oller Alonso; Daniel Barredo Ibáñez

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Mireya Márquez-Ramírez

Universidad Iberoamericana Ciudad de México

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