Mary Kwak
Harvard University
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Publication
Featured researches published by Mary Kwak.
California Management Review | 2002
David B. Yoffie; Mary Kwak
Any company can learn to compete more effectively with stronger rivals by mastering the concept of balance in the face of attack. Balance is a judo strategy principle that emphasizes the importance of retaining the initiative and shaping the competition in ways that make it easier to win. Rather than get thrown on the defensive, successful judo strategists learn to engage with powerful opponents by mastering three techniques: grip your opponent, avoid tit-for-tat, and push when pulled. These techniques are illustrated with a variety of examples drawn from both new-and old-economy companies.
Business Strategy Review | 2002
David B. Yoffie; Mary Kwak
The idea of judo economics, building on analogies with the sport of judo, has been around for at least 20 years. But taking these ideas further to judo strategy means that a framework of strategic principles can be developed to help companies put stronger opponents on the mat.
Harvard Business Review | 2006
David B. Yoffie; Mary Kwak
Archive | 2001
David B. Yoffie; Mary Kwak
Harvard Business Review | 2001
David B. Yoffie; Mary Kwak
MIT Sloan Management Review | 2001
David B. Yoffie; Mary Kwak
Archive | 1999
David B. Yoffie; Mary Kwak
Archive | 2000
David B. Yoffie; Mary Kwak
Diamondハーバード・ビジネス・レビュー | 2007
David B. Yoffie; Mary Kwak; 直子 松本
Harvard Deusto business review | 2003
David B. Yoffie; Mary Kwak