Meghan S. Baumer

Exploring the Social Habitat for Hunting: Toward a Comprehensive Framework for Understanding Hunter Recruitment and Retention

Decades of decline in the number of hunters in the United States have made hunter recruitment and retention (HRR) a high priority within the North American wildlife management community. Sociodemographic changes (e.g., urbanization, shifting racial/ethnic composition, parcelization of rural properties) suggest a need to re-examine conventional knowledge of HRR processes and develop insight that reflects contemporary contexts. In this article, we emphasize the “social habitat” for hunting and adopt a social–ecological model of hunting behavior to explore the myriad factors that interact to influence HRR at multiple scales. We examine the dynamic, hierarchical social structures that influence HRR, including forces that operate at the individual, micro (e.g., family), meso (e.g., community), and macro (e.g., society) levels. The review suggests that future research addressing HRR could expand to account for a broader, more diverse social habitat for hunting that includes these multiple scales.

Effects of Message Framing and Past Experience on Intentions to Prevent Human–Coyote Conflicts

ABSTRACT To test the effects of message framing on intentions to participate in seven behaviors to prevent coyote problems, we randomly assigned 461 participants to a control (no message) group or one of four experimental (message) conditions, as part of a 2 (gain versus loss) x 2 (family-referencing versus community-referencing) between-subjects factorial design. We found a significant three-way interaction between gain versus loss framing, point of reference, and past experience with coyotes on intentions to prevent human–coyote conflicts. For people who had encountered coyotes before, the family-referencing, gain-framed message had superior persuasive power; the family-referencing, loss-framed message was more effective in stimulating problem-prevention behavioral intentions for those who had not encountered coyotes. In addition, fear fully mediated the relationship between the three-way interaction and behavioral intentions. Tailoring messages to audiences based on prior experience with coyote problems may improve the efficacy of communication campaigns designed to reduce problem interactions with coyotes.

Exploring Nontraditional Pathways Into Hunting in New York State: Implications for Recruitment and Retention

ABSTRACT Anecdotal evidence suggests that adults lacking previous hunting experience and family support for hunting comprise a growing proportion of new hunters. Empirical evidence of such a trend is lacking. Furthermore, hunting motivations and constraints for these “nontraditional path hunters” (NTPHs) have not been well documented. We articulate a strategy for identifying potential NTPHs in New York, describe socialization mechanisms initiating NTPHs into hunting, and explore motivations and constraints of these hunters. Data were collected using a Web-based survey of 3,605 NTPHs identified among 2014 Sportsman Education course graduates in New York. We found that many NTPHs were initiated by friends and co-workers, and their motivations and constraints were similar to traditional hunters. These findings suggest that NTPHs are not a panacea to the trend of declining numbers of hunters in New York.

Exploring the role of gain versus loss framing and point of reference in messages to reduce human–bear conflicts

Abstract As a fundamental social process, communication can help natural resource managers prevent or manage many human–wildlife conflicts, but research on how to present effectively information that contributes to the reduction of human–wildlife conflicts is scant. We examined the effectiveness of point-of-reference and gain-versus-loss framing in heightening intentions to prevent human–black bear conflicts. We randomly assigned 811 participants to one of six message conditions as part of a 3 (point of reference: family versus community versus bear) × 2 (message framing: gain versus loss) between-subjects factorial design or a control condition. The findings show that a match between loss framing and low-construal referencing point (e.g., family-referencing), and a congruency between gain framing and high-construal referencing point (e.g., bear-referencing) lead to higher risk perception and behavioral intentions. This study provides guidance for continuing research and design of risk communication in the context of human–bear conflicts.