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Dive into the research topics where Michael D. Reilly is active.

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Featured researches published by Michael D. Reilly.


Journal of Consumer Research | 1983

Ethnic Migration, Assimilation, and Consumption

Melanie Wallendorf; Michael D. Reilly

The cultural assimilation of Mexican-Americans in the Southwest is assessed by comparing their food consumption patterns with those of income-matched Anglos living in the same region and those of income-matched Mexicans living in Mexico City. Rather than relying on self-report data as indicators of consumption patterns data concerning the contents of the garbage of these three types of households are used. The results suggest that contrary to predictions based on the traditional model of assimilation Mexican-American consumption patterns are not a simple blending of Mexican and Anglo patterns. Rather Mexican-American consumption patterns suggest the emergence of a unique cultural style. (authors)


Journal of Consumer Research | 1982

Working Wives and Convenience Consumption

Michael D. Reilly

This paper examines role overload as a possible explanation for the lack of direct links between working-wife families and convenience consumption. Role overload is combined with factors from past research in a structural-equation model. Parameters are estimated using LISREL IV on data provided by an area cluster sample of 186 households from the Milwaukee SMSA. The resultant model is generally supportive of the proposed theory.


Journal of Consumer Research | 1987

A Comparison of Group Differences in Food Consumption Using Household Refuse

Michael D. Reilly; Melanie Wallendorf

Five explanations of group differences in food consumption (national identity, ethnicity, region, income, and minority status) are tested. Data on consumption of 38 food items come from household refuse analysis for 11 social groups. Differences are best explained by regional proximity, followed by minority status. Income was least powerful, although still statistically significant.


Journal of Consumer Research | 1985

Effects of Unexpected Situations on Behavior-Intention Differences: A Garbology Analysis

Joseph A. Cote; Jim McCullough; Michael D. Reilly

This study explores the usefulness of unanticipated situational occurrences for explaining the disparity between stated intention and actual behavior for 15 commonly consumed food and beverage products. Unlike previous research on unexpected situations, actual situational occurrences were monitored for effects on actual consumption (measured by garbage analysis and self-report). The results show that behavior-intention inconsistency is partly attributable to unexpected situations.


ACR North American Advances | 1983

Value-Percept Disparity: an Alternative to the Disconfirmation of Expectations Theory of Consumer Satisfaction

Robert A. Westbrook; Michael D. Reilly


ACR North American Advances | 1985

Individual and Product Correlates of Evoked Set Size For Consumer Package Goods

Michael D. Reilly; Thomas L. Parkinson


ACR North American Advances | 1983

Meta-Analysis: Integrating Results From Consumer Research Studies

Michael D. Reilly; Jerry N. Conover


ACR North American Advances | 1984

A Longitudinal Study of Mexican-American Assimilation

Michael D. Reilly; Melanie Wallendorf


ACR North American Advances | 1977

Does Task Complexity Or Cue Intercorrelation Affect Choice of an Information Processing Strategy? An Empirical Investigation

Michael D. Reilly; Rebecca H. Holman


Journal of Professional Services Marketing | 1989

The influence of client orientation on new users' satisfaction with an on-line information retrieval service

Barbara C. Garland; Michael D. Reilly; Robert A. Westbrook

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Barbara C. Garland

Clarion University of Pennsylvania

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Jim McCullough

Washington State University

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Joseph A. Cote

Washington State University

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