Misha W. Vaughan

Content preparation and management for e-commerce Web sites

One of many opportunities afforded by the Internet is that of e-commerce, which includes transactions between businesses and customers, as well as within and between businesses. For companies to take full advantage of the potential offered by the Web, it is essential that their sites be prepared and organized in a highly usable manner. This often is not the case, as shown, for example, by the finding that users looking for an item on e-commerce Web sites cannot find it 36% of the time [6]. Companies that are able to organize and structure information in a way that promotes efficient and effective retrieval will save time and money, promote customer satisfaction and continued business, and gain an advantage over their competitors. Consequently, effective content design is crucial to the success of e-commerce sites. To help ensure that users’ interactions with these sites are successful, the primary goals of content preparation should be to determine:

SIG: capturing longitudinal usability: what really affects user performance over time?

In this Special Interest Group (SIG) the attendees will discuss methods for capturing usability data over time. Specifically, we will share industry best practices, brainstorm alternative solutions, as well as compare and contrast usability engineering methods for capturing usability problems that persist over time. We will also explore why longitudinal research is not a more common UCD practice.

Best practices and future visions for search user interfaces: a workshop

This one-day workshop will create a roadmap of current best practices and future needs for search user interface design. It will provide an interactive forum for participants to actively discuss submitted papers, industry trends, and gaps in our knowledge. Participants will come away with new research findings, key contacts, and identified opportunities for research. Participants will be both practitioners and academics to balance the discussion between theory and application.

Crafting Contemporary Enterprise Application User Experiences

This paper outlines the field research program defined by an enterprise application user experience organization designed to collect data from globally distributed corporations. The goal of the research program was to drive the next generation user experience of enterprise applications. This paper discusses the top five lessons learned and their design solutions.