Mohammadreza Mousavizadeh

Knowledge Management and the Creation of Business Value

Knowledge management (KM) initiatives that create business value are a major focus for many organizations. While academics often couch KM success in terms of process outcomes, some argue that the organizational outcomes perspective of KM success held by many practitioners is clearer, where KM success is tied to its impact on organizational performance. This study proposes an integrated model that incorporates both perspectives, in which the business value of KM is the dependent variable and effective KM process implementation is an important antecedent. We also hypothesize that two contextual factors, top management support and organizational culture, are positively related to business value. Data collected from a U.S. national survey of 268 information technology (IT) executives support the significance of these relationships. Furthermore, this research identifies key KM barriers as well as benefits that influence top management support of KM, KM process implementation, and indirectly business value. Practical and research implications are discussed.

Location disclosure on LB-SNAs

Location based social network applications (LB-SNAs) allow business access to real-time customer location information. Despite concerns about individual privacy, the popularity of LB-SNAs is rising. This research considers how marketers can motivate people to disclose their location even when they are aware of the risks involved. The data from these applications encourages customers to try new businesses and allows those businesses to provide services that increase loyalty among current customers. The proposed LB-SNA model was tested using survey research with active online LB-SNA users. Findings show that privacy concerns do not moderate the correlation between attitude and location disclosure and that the decision to disclose location information is correlated with incentives. We also show that opinion leadership is a new antecedent for understanding attitudes about location disclosure. This study fills a research gap by positing and testing how an external factor such as incentives can alter a persons attitude about sharing private information. We also refine correlated factors to attitudes, discovering that if a person perceives that they are an opinion leader, they will also be more inclined to have a positive attitude about LB-SNA. In conjunction to testing these new motives this research is the first to modify Internet privacy concerns to fit LB-SNAs specifically, test a model that is contextualized to LB-SNAs, and include incentives and opinion leadership as dimensions within a privacy model. These findings are relevant to practitioners interested in motivating user participation, as well as academics searching for better understanding of privacy behaviors. We investigate the role of incentives in location disclosure behavior on LB-SNA.Opinion leadership is offered as a new construct in the IS literature.Opinion leadership, social norm, risk, and benefit predict attitude toward LB-SNA.