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Featured researches published by Nik Mohd Hazrul Nik Hashim.


Environmental and Climate Technologies | 2016

A Survey on Renewable Energy Development in Malaysia: Current Status, Problems and Prospects

Syed Shah Alam; Nor Fariza Mohd Nor; Maisarah Ahmad; Nik Mohd Hazrul Nik Hashim

Abstract Energy demand in Malaysia is increasing over seven per cent a year, while forty per cent of the energy is supplied from conventional fossil fuel. However, a number of social barriers have mired the social acceptance of renewable energy among the users. This study investigates the current status of renewable energy, problems and future outlook of renewable energy in Malaysia. A total of 200 respondents were surveyed from Klang Valley in Malaysia. Majority of the respondents use energy to generate electricity. Although some respondents reported using solar energy, there is lack of retail availability for solar energy. The findings show that limited information on renewable energy technologies, lack of awareness, and limited private sector engagement emerged as major barriers to sustainable renewable energy development. In addition, the respondents suggest for increasing policy support from the government to make information more accessible to mass users, provide economic incentives to investors and users, and promote small-community based renewable energy projects. The study suggests that the government begin small scale projects to build awareness on renewable energy, while academically, higher learning institutions include renewable energy syllabus in their academic curriculum. The study concluded that to have sustainable renewable energy development, government’s initiative, private sector engagement and users awareness must be given priority.


Journal of Developing Areas | 2015

Why resist? examining the impact of technological Advancement and perceived usefulness on Malaysians' switching intentions: The moderators

Nik Mohd Hazrul Nik Hashim; Ameet Pandit; Syed Shah Alam; Rosli Abdul Manan

The adoption of new technology represents a critical issue that firms need to confront when an improved product version is introduced to customers. Although prior research has established the benefits of technological improvements, it is still unclear why customers are typically slow to accepting new technology despite extensive marketing efforts. The main purpose of this paper is to examine how specific components of switching barrier, namely, lack of service facilities, switching costs, and adoption difficulty, moderate the effects of technological advancement and perceived value on switching intentions. A survey was conducted among highway commuters with alternative technological improvements, particularly an upgraded mobile devise in electronic toll collection (ETC) services. Results indicate that both technological advancement and its perceived value have a positive impact on customers’ intention to switch products. Nevertheless, high levels of perceived switching barriers mitigate the technological advancement–and perceived value–switching intention relationships. Based on the study findings, practical implications are discussed.


Service Industries Journal | 2018

Effects of communication and financial concerns on banking attitude-behaviour relations

Mohammad Enamul Hoque; Nik Mohd Hazrul Nik Hashim; Mohammed Abdur Razzaque

ABSTRACT Despite extensive discussion of the concept of Islamic banking, which is based on the fundamental doctrines of Islamic law (Shariah) and Islamic economics (prohibition of interest and profit-loss sharing), few studies have explored the factors that potentially affect behaviour intentions among customers. This study investigates direct and moderating effects of communication and financial factors on customer attitudes and behavioural intentions towards Islamic banking. Data were collected from the customers of Islamic banks and the Islamic banking divisions of conventional banks in Malaysia using online surveys. The hypotheses were tested using hierarchical regression analysis. The results suggest that relationship marketing, informative advertising, perceived benefits, and profit-loss sharing are important determinants of behavioural intentions among both Muslim and non-Muslim customer groups. This study also found moderating effects for most of the conceptualized moderating variables, particularly attitude interactions with informative advertising, ease of online banking, and the principle of profit-loss sharing. There are both notable similarities and differences in the results for the two customer groups. The findings imply that different strategies should be used both to retain existing customers and attract new ones.


Renewable Energy | 2014

Small-scale households renewable energy usage intention: Theoretical development and empirical settings

Syed Shah Alam; Nik Mohd Hazrul Nik Hashim; Mamunur Rashid; Nor Asiah Omar; Nilufar Ahsan; Daud Ismail


Archive | 2011

An Empirical Study of an Extended Theory of Planned Behaviour Model for Pirated Software Purchase

Syed Shah Alam; Azhar Ahmad; Suhaimi Ahmad; Nik Mohd . Hazrul; Nik Mohd Hazrul Nik Hashim


GEMA Online Journal of Language Studies | 2014

Relationship between Teacher’s Personality, Monitoring, Learning Environment, and Students’ EFL Performance

Nik Mohd Hazrul Nik Hashim; Syed Shah Alam; Norazlina Mohd Yusoff


Review of Managerial Science | 2018

Brand image and equity: the mediating role of brand equity drivers and moderating effects of product type and word of mouth

Amin Ansary; Nik Mohd Hazrul Nik Hashim


Journal of Retailing and Consumer Services | 2018

Using the senses to evaluate aesthetic products at the point of sale: The moderating role of consumers’ goals

Sonia Vilches-Montero; Nik Mohd Hazrul Nik Hashim; Ameet Pandit; Renzo Bravo-Olavarria


Jurnal Pengurusan UKM Journal of Management | 2015

The Effect of Customer-Brand Relationship Investments on Customer Engagement: An Imperative for Sustained Competitiveness

Zuraidah Zainol; Norjaya Mohd Yasin; Nor Asiah Omar; Nik Mohd Hazrul Nik Hashim; Juliana Osman


Journal of Islamic Marketing | 2018

Moderating effects of marketing communication and financial consideration on customer attitude and intention to purchase Islamic banking products: A conceptual framework

Mohammad Enamul Hoque; Nik Mohd Hazrul Nik Hashim; Mohammad Hafizi Bin Azmi

Collaboration


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Syed Shah Alam

National University of Malaysia

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Nor Asiah Omar

National University of Malaysia

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Maisarah Ahmad

National University of Malaysia

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Mohammad Enamul Hoque

National University of Malaysia

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Norjaya Mohd Yasin

National University of Malaysia

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Zuraidah Zainol

Sultan Idris University of Education

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Ameet Pandit

University of Newcastle

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Amin Ansary

National University of Malaysia

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Azhar Ahmad

National University of Malaysia

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Che Aniza Che Wel

National University of Malaysia

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