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Dive into the research topics where Normah Mustaffa is active.

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Featured researches published by Normah Mustaffa.


Jurnal Komunikasi: Malaysian Journal of Communication | 2016

Sumber Berita Bingkai Pilihan Raya: Transisi, Pemilihan dan Autoriti (Sources in Election News Frame: Transition, Selection and Authority)

Mohd Zuwairi Mat Saad; Normah Mustaffa; Abdul Latiff Ahmad; Badrul Redzuan Abu Hassan

Sources play a key role in reporting news. This is because, according to Conrad (1999) journalist depends on the source in their news when delivering information to the audience. There are various categories of sources in the news. Categories of sources include government officials, industry officials, elites, scientists, doctors, lawyers and etc. In political news, various sources range from active politicians to ordinary citizens who engage actively in politic. Dimitrova and Stromback (2012) said political source category specific to source more closely linked to individuals who are active in political activity, including ordinary citizens. This article discusses the main popular sources used in news reporting of by-election in 1987, 1997 and 2014 in Utusan Malaysia and Berita Harian using the content analysis method. Content analysis study was conducted on 419 election news articles that were randomly selected. A phenomenology of sources were later reinforced through in-depth interviews to journalists to see the selection and source of authority. The study found that politicians in the country are the main sources of election news reporting. Otherwise, source selection is made by journalists to report any issues or events on election. The sources should have authority over a field in giving opinions or answers everything concerns about political issues


Jurnal Komunikasi: Malaysian Journal of Communication | 2016

SOCIAL MEDIA AND AGENDA SETTING: IMPLICATIONS ON POLITICAL AGENDA

Ali Salman; Normah Mustaffa; Mohd Azul Mohamad Salleh; Mohd. Nor Shahizan Ali

Since the advent of the Internet, political information is now at the fingertips of every Malaysian, especially those living in the urban areas and having access to the Internet. One does not need to have the traditional media such as radio, television or Newspaper to understand what is happening in political set up in Malaysia these days. This is because the social media, especially Facebook and twitter have made access to information so easy to the larger population. The aim of this paper is to explore the role of social media as agenda setting mechanisms in the Malaysia political scenario. The study uses secondary data sources to obtain insight on the issue. It is evident from literature that the social media, especially the social media (eg. Facebook) play an important role in shaping public opinion on important political matters. The social media has been used by the public to express their concern and grievance on issues that concern their welfare which the traditional media may not dare to report or broadcast. Agenda setting needs to be relooked into as the public agenda is taking a central stage through the new/social media. Thus, it implies, the agenda setting model could be extended or remodeled to include the new/social media due to their influence on public agenda. Further implication of this is that politicians should keep abreast with the development in the social media so that they will understand current issues that are of great concern to the people and the society at large. We have to come to terms with the fact that we are now in the digital and globalised era, hence agenda setting needs to be relooked into as the public agenda is taking a central stage through the social media.


The Innovation Journal | 2011

Internet Usage in a Malaysian Sub-Urban Community: A Study of Diffusion of ICT Innovation

Normah Mustaffa; Faridah Ibrahim; Wan Amizah; Wan Amizah Wan Mahmud; Fauziah Ahmad; Peng Kee; Maizatul Haizan Mahbob


The Innovation Journal | 2011

The Impact of New Media on Traditional Mainstream Mass Media

Ali Salman; Faridah Ibrahim; Mohd Yusof Abdullah; Normah Mustaffa; Maizatul Haizan Mahbob


Asian Social Science | 2012

Information Propagation and the Forces of Social Media in Malaysia

Fauziah Ahmad; Chang Peng Kee; Normah Mustaffa; Faridah Ibrahim; Wan Amizah Wan Mahmud; Dafrizal Dafrizal


The Innovation Journal | 2011

Images and issues of superpowers: An analysis of international news coverage by the government-owned news agency, Bernama in four national dailies in Malaysia

Faridah Ibrahim; Normah Mustaffa; Chang Peng Kee; Fauziah Ahmad


Geografia: Malaysian journal of society and space | 2014

ICT acceptance among Malaysian urbanites: A study of additional variables in user acceptance of the new media

Ali Salman; Mohd Azul Mohamed Salleh; Mohd Yusof Abdullah; Normah Mustaffa; Abdul Latiff Ahmad; Peng Kee Chang; Suhana Saad


Archive | 2013

Kebergantungan internet dan aktiviti online remaja di Lembah Kelang

Normah Mustaffa; Wan Amizah Wan Mahmud; Fauziah Ahmad; Maizatul Haizan Mahbob; Mohd Helmi Abd Rahim


GEMA Online Journal of Language Studies | 2012

Bahasa komunikasi visual dan pengantaraan produk: satu analisis semiotik

Faridah Ibrahim; Tika Nuraeni; Fauziah Ahmad; Peng Kee Chang; Normah Mustaffa


Asian Social Science | 2012

Striking a Balance between Science and Arts: Mass Media Dilemma in Reporting Health and Environmental Issues

Faridah Ibrahim; Ali Salman; Chang Peng Kee; Normah Mustaffa; Fauziah Ahmad

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Faridah Ibrahim

National University of Malaysia

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Mohd Zuwairi Mat Saad

National University of Malaysia

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