Norman E. Bowie

Theoretical considerations for a meaningful code of professional ethics

The professions have focused considerable attention on developing codes of conduct. Despite their efforts there is considerable controversy regarding the propriety of professional codes of ethics. Many provisions of professional codes seem to exacerbate disputes between the profession and the public rather than providing a framework that satisfies the publics desire for moral behavior.After examining three professional codes, we divide the provisions of professional codes into those provisions which urge professionals to avoid moral hazard, maintain professional courtesy and serve the public interest. We note that whereas provisions urging the avoidance of moral hazard are uncontroversial, the public is suspicious of provisions protecting professional courtesy. Public interest provisions are controversial when the public and the profession disagree as to what is in the public interest. Based on these observations, we conclude with recommendations regarding the content of professional codes.

MORAL HAZARDS ON THE ROAD TO THE "VIRTUAL" CORPORATION

In recent years, two topics have made prominent debuts in the management literature—“virtual” corporations and trust within and among organizations. These two themes are related in that trust is important to the success of the virtual corporation. This article argues that confidence in the development of virtual corporations may be premature because of what we call the Virtual Corporation Paradox. This paradox can be succinctly stated: the short-term, transient deal-making on which the efficiency of the virtual corporation rests greatly impedes the development of the mutually trusting and cooperative relationships on which its success depends. We examine both economic and sociological explanations for the emergence of trust in similar situations and find both deficient. We conclude that the success of virtual corporations will ultimately depend on an ethics-based form of corporate “character” that allows firms to develop trusting relationships without the usual safeguards or social norms.

A Kantian theory of leadership

Uses Kant’s moral philosophy to provide a normative theory of leadership. First shows how Kant’s philosophy would reject instrumental theories of leadership and most charismatic theories of leadership. Perhaps somewhat more surprisingly, it questions some of the assumptions of servant leadership and puts constraints on transformational leadership and the leader as educator. The central concept of Kant’s moral philosophy is the dignity given to autonomy. Thus a good leader ought to respect and enrich the autonomy of followers. The Kantian leader turns followers into leaders.

Business Ethics, Philosophy, and the Next 25 Years

Although BEQ is celebrating its tenth anniversary, business ethics is considerably older than that. Business ethics has been a staple of Catholic thinking on business for most of this century at least. For most philosophers, however, business ethics is about twenty-five years old. Philosophers became active in the field in the mid-1970s. I have chosen as my topic for this essay the role that the discipline of philosophy could play in the future.

Confronting Morality in Markets

When an organization is pressured to respond to moral expressions in capital, consumer and labor markets, it faces a dilemma of how to respond. Should Shell have given in to Greenpeace in deciding how to dispose of the Brent Spar Oil Rig? Should Cracker Barrel give in to pressures to fire homosexual employees? Firms should consider the nature of the moral expressions pressuring them in deciding how to respond. Moral expressions can be divided into three descriptive categories: Benign, Disputed and Problematic. Each carries different implications for corporate action and in some cases will justify corporate resistance to moral expressions by stakeholders. In order to appropriately respond to moral pressures, firms should first engage in a process of discovery aimed at identifying moral pressures relevant to the firmös missions and objectives and then engage in a process of justification concerning their responses. Such a conclusion is consistent with important trends of contemporary thought in ethics and political philosophy and is strongly supported by Kantian analysis.

The role of business ethics: where next? Is there a role for academics?

In his address to the conference Norman Bowie contrasted the business ethics climate in the US with that of the UK. He highlighted the adversarial nature of US corporate cultures and the heavy emphasis on compliance-based programs, and contrasted this with the more collaborative relationships in the UK – and in Europe generally – which lead to partnerships with NGOs as a way to resolve ethical issues. However, the growing insistence that business ethics should pay is common to both business environments. Professor Bowie raised two further issues of concern. One was the increasing professionalisation of the business ethics ‘business’, and the other was the reluctance of students to opt for business ethics courses. Taking these factors together suggests that the role of academics in business ethics is shrinking fast.

Varieties of Corporate Social Responsibility

This chapter distinguishes among several versions of capitalism that have very different views of corporate social responsibility (CSR): the maximization of

Moral Decision Making and Multinationals

value shareholder, the balance the interests of stakeholders view, and the sustainability model that is the official position of the European Union (EU). The Chapter then considers CSR in Japan, and in countries like India and China that have a system of “state capitalism.” I argue that the view of corporate social responsibility (CSR) held by the EU sustainability model of corporate social responsibility is morally superior. I also contend that the American finance based model of philanthropic CSR is not economically adequate in the new international economic order.

Are business ethics and engineering ethics members of the same family

American business schools are going international. Courses in international business are blossoming everywhere and international topics are being added to existing courses. Although business ethicists have addressed international issues for the past fifteen years or more, there has been no systematic book length treatment of international business ethics. Thomas Donaldsons entry provides an auspicious beginning to systematic reflection on international business ethics.

Should collective bargaining and labor relations be less adversarial

The thesis of the paper is that there are no important differences between problems in business ethics and problems in engineering ethics. The problems are both of the same logical type. What keeps this contention from being obvious is that many view engineers as professionals and business persons as nonprofessionals. If you accept the traditional definition of ‘professional’ neither engineering nor business qualify. If you adopt the attitudinal definition of a profession which I propose, both practitioners could be professionals. This thesis is then tested by applying it to six specific issues in business and/or engineering ethics.