Oya Erdil
Gebze Institute of Technology
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Publication
Featured researches published by Oya Erdil.
African Journal of Business Management | 2012
Serhat Erat; Oya Erdil; Orhan Çömlek
This study conducts a survey on 1043 faculty member working for the Turkish state universities on the effect of the perception of organizational trust and organizational support on job quits and academic performances. We find that the perceptions of support and trust are significant variables in explaining intention to quit and individual performances. These results provide important findings for the university administrations to deal with these issues within the universities in which especially the employee turnover rate is very high. Multiple regression analysis shows that the effect of the organizational support has a significant effect on individual performance. Our results indicate that the perceptions of both organizational trust and organizational support have negative effect on intention to quit. n n xa0 n n Key words:xa0Perception of organizational trust, perception of organizational support, individual performance, intention to quit.
International Business Research | 2018
Yesim Can; Oya Erdil
With the widespread use of smartphones, strategic marketing of smartphones has become the focus of related brands. Although creating brand loyalty is an important factor of global strategic marketing and re-purchase intention, little research investigated the antecedent of smartphones brand loyalty and repurchase intention. The purposes of this study are to investigate what are the antecedent brand loyalty and re-purchase intention in smartphone marketing. In the light of the literature and for this purpose; the effects of perceived value factor (perceived ease of use, perceived irreplaceability), utilitarian factor (system quality), hedonic factor (visual design), and consumer’s interest factor (technology consciousness) on brand loyalty and repurchase intention were investigated in an integrated model. The results of the analysis show that smartphones re-purchase intention is largely determined by brand loyalty, perceived ease of use, perceived irreplaceability, system quality, visual design, and technology consciousness. Moreover, analysis results demonstrate that perceived irreplaceability, system quality, and visual design affect brand loyalty.
Service Industries Journal | 2016
Ali E. Akgün; Oya Erdil; Halit Keskin; Büşra Müceldilli
ABSTRACT The interwoven relationships among positive emotions and connections among people within the organization, manifested as collective gratitude and hope, and high-quality connections (HQCs), and firm service innovativeness and financial performance have rarely been addressed in the service innovation management literature. By studying 251 service firms, this paper shows that (a) collective gratitude is positively related to development of HQCs among people within the organization and firm service innovativeness, (b) HQCs among people within the organization are positively associated with firm service innovativeness, and (c) firm service innovativeness is positively related to firm financial performance. This paper also demonstrates that the collective hope of people within the organization positively moderates the relationship between collective gratitude and HQCs among them.
Procedia - Social and Behavioral Sciences | 2013
Büşra Müceldili; Haldun Turan; Oya Erdil
Procedia - Social and Behavioral Sciences | 2011
Adnan Kalkan; Oya Erdil; Özlem Çetinkaya
Procedia - Social and Behavioral Sciences | 2012
Mustafa Yakın; Oya Erdil
Procedia - Social and Behavioral Sciences | 2011
Oya Erdil; Öznur Gülen Ertosun
International Business Research | 2015
Öznur Gülen Ertosun; Oya Erdil; Nevin Deniz; Lütfihak Alpkan
Procedia - Social and Behavioral Sciences | 2014
Oya Erdil; Büşra Müceldili
Procedia - Social and Behavioral Sciences | 2012
Öznur Gülen Ertosun; Oya Erdil