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Featured researches published by Peter J. Sher.


Applied Economics | 2010

R&D intensity, firm performance and the identification of the threshold: fresh evidence from the panel threshold regression model

Ming-Liang Yeh; Hsiao-Ping Chu; Peter J. Sher; Yi-Chia Chiu

This article tests whether there is an optimal level of research and development (R&D) intensity at which point a firm is able to maximize its performance. An advanced panel threshold regression model is employed to investigate the panel threshold effect of R&D intensity on firm performance among publicly traded Taiwan information technology and electronic firms. The results confirm that a single-threshold effect does exist and show an inverted-U correlation between R&D intensity and firm performance. This article demonstrates that it is possible to identify the definitive level beyond which a further increase in R&D expenditure does not yield proportional rewards. Some important policy implications emerge from the findings.


Applied Economics Letters | 2008

Revisiting Gibrat's law using panel SURADF tests

Hsiao-Ping Chu; Peter J. Sher; Ming-Liang Yeh

In this study, the newly-developed Panel SURADF tests advanced by Breuer et al. (2001) are used to investigate whether the growth rate of electronics firms is independent of their size, as postulated by Gibrats (1931) Law of Proportionate Effects. Time-series data for the total assets of 48 electronic firms in Taiwan during the 1995–2004 period are used. Whereas other panel-based unit root tests are joint tests of a unit root for all members of a panel and are incapable of determining the mix of I(0) and I(1) series in a panel setting, the Panel SURADF tests investigate a separate unit root null hypothesis for each individual panel member and are, therefore, able to identify how many and which series in the panel are stationary processes. The empirical results from several panel-based unit root tests indicate that the total assets of all firms studied here are nonstationary, implying that Gibrats Law holds for all 48 firms; however, Breuer et al.s (2001) Panel SURADF tests unequivocally indicate that Gibrats Law is only valid for 27 of those firms.


Innovation-management Policy & Practice | 2012

Technology royalty as a strategic impetus in knowledge exchange

Beryl Lihua Kuo; Peter J. Sher; Chien-Hsin Lin; Hsin-Yu Shih

Joint ventures and technology licensing can involve contracting and royalty-based payments. Payment behavior is not a simple consequence; it may be a strategic impetus to exchange knowledge. Extending the transaction cost economics, this study examines the effects of non-contractible variables on the strategic preference for payment modes. We test hypotheses using information from a survey of 104 Taiwanese firms and partial least square (PLS) analysis to examine the payment behavior in a technology licensing contract. Considering knowledge tacitness, the licensed technology incurring high transraction costs reduces the source intention to build long-term relationship with the recipient, and thus a fee-based payment is preferred. When shifting the focus of technology or knowledge per se to the heterogeneity of technology recipients, relationship exchange embedded in recipient dependence and learning potential becomes critical in a technology licensing contract, and increase the likelihood of royalty-based payment.


Innovation-management Policy & Practice | 2011

A firm perspective on commercializing university technology

Peter J. Sher; Hsin-Yu Shih; Beryl L. Kuo

Abstract The transfer and commercialization of university technology requires interactive marketing. While a growing number of studies have examined academic entrepreneurship, the relationship between university technology and firm decisions regarding commercialization remains poorly understood. This study employs the firm perspective to holistically outline the characteristics and relationships related to the commercialization of university technology in Taiwan. Using 83 firms involved in acquiring university technology through licensing, joint research or contract research, this study identifies negative relationships between the likelihood of commercialization and guanxi and variable royalties, respectively, suggesting that acquired technology can be considered a short-term, transaction-specific investment in securing further guanxi, and that variable royalties compensate faculty/inventors but recompense recipients for additional transaction costs incurred. The results highlight the need to closely examine the nature of technology, relationship development, and royalties behind commercialization, and recommends further research to develop academic entrepreneurship from the firm perspective.


Psychology & Marketing | 2007

Integrating technology readiness into technology acceptance: The TRAM model

Chien-Hsin Lin; Hsin-Yu Shih; Peter J. Sher


Food Quality and Preference | 2010

Investigation on perceived country image of imported food

Ching-Hsuan Yeh; Ching-I Chen; Peter J. Sher


technology management for global future - picmet conference | 2006

Small and Medium-Sized Enterprises' Performance: Network and Absorptive Capacity Perspectives

Peter J. Sher; Chien-Hsin Lin


portland international conference on management of engineering and technology | 2014

A preliminary study on manufacturing servitization in machine tool industry

Hsiao-Chen Mei; Peter J. Sher; Chu-Wen Chen; Shihmin Lo


portland international conference on management of engineering and technology | 2010

Does technological standardization enhance or inhibit firm's capabilities? Research on dynamic capabilities in the mobile communication market

Hsiao-Chen Mei; Joseph L. Che; Shihmin Lo; Peter J. Sher


portland international conference on management of engineering and technology | 2014

Strategic intent of university-industry transfer collaboration

Beryl Zi-Lin Kuo; Hsin-Yu Shih; Peter J. Sher

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Hsin-Yu Shih

National Chi Nan University

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Chien-Hsin Lin

National Chi Nan University

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Shihmin Lo

National Chi Nan University

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Beryl L. Kuo

National Chi Nan University

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Hsiao-Chen Mei

National Chi Nan University

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Hsiao-Ping Chu

National Chung Hsing University

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Ming-Liang Yeh

National Chung Hsing University

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Yi-Chen Lu

National Taiwan University

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Yi-Chia Chiu

National Chung Hsing University

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Beryl Lihua Kuo

National Chengchi University

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