Peter Massingham

National culture and the standardization versus adaptation of knowledge management

– The purpose of this article is to examine the affect of national culture on knowledge management (KM) for multinational companies (MNCs). MNCs often have to decide whether to standardize or adapt their operations. Previous research has found that national culture has an effect in a range of MNC operations, e.g. human resources, marketing. However, there has been limited research on the influence of culture on knowledge management. The aim of this article is to propose a framework for standardization and adaptation of knowledge management processes based on differences in national culture., – The following literatures were reviewed: knowledge management processes, the effect of culture on knowledge management, and the standardization versus adaptation decision in international business. These perspectives were combined to develop a conceptual framework that explores the decision to standardise or adapt knowledge management practices., – There are several key findings. First, the impact of national culture on KM may be understood at the level of KMs processes and sub‐processes, e.g. knowledge creation. Second, the level and nature of impact will vary by process or sub‐processes. Third, the variance by process allows us to isolate the impact and better manage it. Fourth, the impact of national culture standardization versus adaptation decision for KM may be resolved through two competing tensions: pressures for cultural responsiveness and pressures for scope economies. Fifth, while there are conditions where standardization is appropriate and where adaptation is appropriate, at the KM system, process and sub‐process levels, the decision must still be implemented effectively. This leads to four potential outcomes of the standardization versus adaptation decision: appropriate and inappropriate standardization, and appropriate and inappropriate adaptation., – The articles conceptual framework provides managers with guidelines on how to understand the impact of national culture on their knowledge management practices, leading to effective standardization versus adaptation decisions. The main contribution is the notion that the impact of culture may be isolated at the process level, providing more flexibility and manageability. Academics may use the conceptual framework as a basis for further empirical research on the standardization and adaptation of knowledge management practices., – This article is the first to examine the standardization and adaptation of knowledge management practices in an international context. The standardization versus adaptation decision has been explored in other disciplines (e.g. strategy, marketing, human resources) and has been found to be an important international business decision. Our conceptual framework makes an innovative contribution to this debate by suggesting there are two tensions involved: pressures for cultural responsiveness and pressures for scope economies. By understanding the factors underlying these pressures and linking these to knowledge management processes, we suggest that firms may isolate and better manage the standardization versus adaptation decision.

Knowledge risk management: a framework

Purpose – There has been increased interest in application of knowledge management (KM) in managerial issues as a way of demonstrating the field’s value. There has also been an increasing focus on risk management (RM) in response to growing organisational awareness of corporate and social responsibilities. This paper seeks to contribute to the emergence of a new field of research – referred to as knowledge risk management (KRM), which applies KM tools and techniques to the management of organisational risk. Design/methodology/approach – The approach takes the form of building on an empirical study of the Australian Department of Defence using case study methods. Findings – The paper examines how conventional approaches to risk management based on decision tree methods are ineffective, and proposes and tests an alternative KRM model. Research limitations/implications – A limitation is that the paper is based on a single case study. Originality/value – The model provides managers with a way to differentiate amongst risks and prioritise for action. Its main value is to reduce the cognitive bias inherent in traditional decision methods for risk assessment. The KRM model improves the accuracy of risk assessment by reducing subjectivity caused by cognitive bias.

Organizational Commitment, Knowledge Management Interventions, and Learning Organization Capacity.

Purpose – The purpose of this paper is to examine the relationship between organizational commitment and knowledge management initiatives in developing learning organization capacity (LOC).Design/methodology/approach – This is an empirical study based on a single case study, using partial least squares (PLS) analysis.Findings – The strategic importance of LOC and the role of knowledge sharing in developing LOC have been well documented. The effect of social and conversational technologies on LOC has also undergone investigation. The effect of individual factors (e.g. attitudes) towards such technologies has not been adequately described empirically. This paper links organizational commitment, a broad attitude domain, and technology aptitude, a narrow attitudinal facet, to knowledge sharing via a social and conversational technology.Originality/value – This research clarifies person‐related effects within these important workplace phenomena.

Does knowledge management produce practical outcomes

Purpose – The paper examines ways that Knowledge Management (KM) can demonstrate practical value for organizations. It begins by reviewing the claims made about KM, i.e. the benefits KM can provide to organizations. These claims are compared with traditional firm performance metrics to derive a criterion to measure the value of KM. Seven practical outcomes of KM are then presented as methods to persuade managers to invest in KM. These practical outcomes are then evaluated against the value criterion. The paper is based on empirical evidence from a five year longitudinal study. Design/methodology/approach – This paper is based on a longitudinal change project for a large Australian Research Council (ARC) Linkage Project grant in the period 2008-2013. The Project was a transformational change program which aimed to help make the partner organisation a learning organisation. The partner organisation was a large Australian Government Department, which faced the threat of knowledge loss caused by its ageing wo...

An evaluation of knowledge management tools: Part 1 – managing knowledge resources

Purpose – This paper aims to evaluate a range of best practice knowledge management (KM) ideas used to manage knowledge resources. In total, four KM toolkits and 16 KM tools were tested over a five-year period (2008-2013), as part of a large-scale longitudinal change project. Each tool was assessed against an evaluative framework designed to test criticisms of KM: strategy, implementation and performance. The results provide empirical evidence about which KM tools work and which do not and why, and outcomes for practitioners, researchers and consultants. Design/methodology/approach – The case study organization participating in the study was selected because it was a knowledge-intensive organization, with an ageing workforce. An invitation and cover letter explaining the study were sent via email to all 150 engineering and technical staff at the case study organization. Therefore, the entire population was included in the study. Respondents were asked to attend training workshops. Following each workshop,...

Linking business level strategy with activities and knowledge resources

Increasingly, managers are becoming aware of the importance of knowledge resources in pursuing international business strategy. Knowledge provides the capability to identify, examine and capture market opportunities. It develops competence in important activities and helps resolve problems. Knowledge is also changing the way firms compete, particularly in international business where opportunities to create value are shifting from managing tangible assets to managing knowledge‐based strategies. This shifting competitive landscape is being driven by the speed of competition. Firms require a framework for managing knowledge resources in dynamic and rapidly changing market conditions. This article uses a case study approach to examine knowledge management for an Australian firm with operations throughout Asia. Based on depth interviews with the firm’s 20 most senior executives, we developed a knowledge management strategy for the firm’s international business operations that aimed to address these issues. Our model explains a process for managing knowledge in order to achieve a quantum change in international business strategy. This is particularly important in international business as firms’ recognize the need for different strategic approaches in overseas markets. Our model extends Kaplan and Norton’s concept of strategic themes to incorporate the strategic management imperative of value creating activities. In doing so, it provides a way to link strategy and knowledge resources in order to achieve significant strategic change.

Using 360 degree peer review to validate self‐reporting in human capital measurement

Purpose – The purpose of this paper is to address the subjectivity inherent in existing methods of human capital value measurement (HCVM) by proposing a 360‐degree peer review as a method of validating self‐reporting in HCVM surveys.Design/methodology/approach – The case study is based on a survey of a section of the Royal Australian Navy. The sample was 118 respondents, who were mainly engineering and technical workers, and included both civilian and uniform.Findings – The research may be summarised in three main findings. First, it confirms previous research demonstrating that correlations between self‐ and other‐ratings tend to be low. However, while previous research has found that self‐rating tends to be higher than other‐rating, it was found to be the opposite: other‐rating was higher than self‐rating. Second, personality is discounted as an influencing variable in self‐rating of knowledge. Third, there are patterns in the size of the discrepancy by knowledge dimension (i.e. employee capability, emp...

The relationship between human capital, value creation and employee reward

Purpose – The purpose of this paper is to examine the relationship between human capital (HC) and value creation and employee reward. HC is an important component of intellectual capital (IC). There is growing interest in how IC can be used to create organizational value. This paper addresses the need for critical analysis of IC practices in action. Based on data gathered from three annual surveys at Australia’s second largest public sector organization, the paper introduces psychological contract (PC) as new HC factors, and develops a method to measure HC in terms of value creation (work activity) and employee reward (pay). The findings have practical implications for managers in using the paper’s HC measurement to achieve strategic alignment (SA) of the workforce. Design/methodology/approach – The research was based on data gathered from three annual surveys (2009-2011) of staff at Australia’s second largest public sector organization. A total of 248 questionnaires were completed. Three independent vari...

Managing knowledge transfer between parent country nationals (Australia) and host country nationals (Asia)

Parent country nationals (PCNs) have traditionally played an important role in international business by transferring knowledge to overseas subsidiaries. Based on a case study of an Australian manufacturer in Asia, this study shows how the knowledge gap between PCNs and host country nationals (HCNs) represents a barrier to knowledge transfer. This paper uses Polanyis (1962) tacit triangle construct to examine the nature of this knowledge gap, and discusses how it affects the relationship between PCNs and HCNs. It develops a framework explaining how PCNs can adapt their role in response to the knowledge gap.

An evaluation of knowledge management tools: part 2: managing knowledge flows and enablers

Purpose – This paper aims to evaluate a range of best practice knowledge management (KM) ideas used to manage knowledge flows and enablers. In total, four KM toolkits and 23 KM tools were tested over a five-year period (2008-2013), as part of a large-scale longitudinal change project. Each tool was assessed against an evaluative framework designed to test criticisms of KM: strategy, implementation and performance. The results provide empirical evidence about what KM tools work and which do not and why, and outcomes for practitioners, researchers and consultants. Design/methodology/approach – This paper presents a summary of the findings of a large Australian Research Council (ARC) Linkage Project grant in the period of 2008-2013. The case study organisation (CSO) was a large public sector department, which faced the threat of lost capability caused by its ageing workforce and knowledge loss. The project aimed to solve this problem by minimising its impact via achieving learning organisation capacity. The ...