Pruthikrai Mahatanankoon
Illinois State University
Network
Latest external collaboration on country level. Dive into details by clicking on the dots.
Publication
Featured researches published by Pruthikrai Mahatanankoon.
Computer Standards & Interfaces | 2005
Pruthikrai Mahatanankoon; H.Joseph Wen; Billy B. L. Lim
With m-commerce still in its infancy, there have been relatively few attempts to systematically explore the opportunities and challenges posed by m-commerce. This study is an early attempt aims to provide empirical data on consumer perception of mobile applications. This paper first examines the value proposition of mobility. It then investigates m-commerce operation modes and potential consumer-based applications. A consumer perception survey was conducted to reveal the attributes that are perceived as important by consumers for making m-commerce choices. Results provide company executives with useful insights into m-commerce applications and their commercial potentials.
International Journal of Electronic Commerce | 2007
Pruthikrai Mahatanankoon
Mobile phones provide the freedom to participate in a variety of communication styles, ranging from simple voice-based communications to advanced text-messaging services. The decision to perform complex usage activities is determined by the interrelations of three personality traits. Using the optimum stimulation framework, the study hypothesizes that personal innovativeness and individual playfulness increase an individuals optimum stimulation level (OSL). Survey data from 246 text-messaging users showed that personal innovativeness, playful personality, and OSL can predict complex mobile usage patterns. Future research can append personality traits to existing IT adoption frameworks. Practitioners can incorporate their conclusions from the personality traits into device designs and applications while enhancing the widespread use of m-commerce and entertainment services.
International Journal of Mobile Communications | 2006
Pruthikrai Mahatanankoon; H. Joseph Wen; Billy B. L. Lim
The Technology Acceptance Model was extended to explain the acceptance of mobile devices. The technological characteristics of mobile devices and trust were hypothesised as predictors of mobile device usage. The study of 212 mobile users indicate that device service reliability does influence perceived trust, perceived ease of use, and perceived usefulness, while device interface quality only predicts perceived trust and perceived ease of use. The findings suggest that trust and mobile device characteristics play essential roles in the acceptance of mobile device usage, and need to be incorporated into the design of future mobile commerce applications.
Journal of Computer-Mediated Communication | 2008
Pruthikrai Mahatanankoon; Patrick O’Sullivan
Mobile text messaging is one of the world’s most popular asynchronous communication tools, but few empirical studies have examined users’ abilities and attitudes toward such technologies. The study employs 2 distinct, yet complementary, expectancy-based constructs (i.e., self-efficacy and locus of control) to predict anxiety and attitude valence toward mobile text messaging. Survey data collected from text messaging users show that the attitude toward text messaging behaviors can be examined through their beliefs in their competence and sense of control. Results indicate that enhancing users’ ability and their sense of personal control can further the use of future mobile text-based applications and services. These findings suggest that future research should consider incorporating these variables into existing information technology adoption frameworks.
International Journal of Electronic Business | 2004
H. Joseph Wen; Pruthikrai Mahatanankoon
Since mobile phone users have already shown they are ready to pay premiums for wireless voice over fixed line calls, the possibility of location-centric services, accessing m-commerce via the mobile phone sounds like an irresistible proposition. This paper examines the driving forces behind m-commerce and discusses its operation modes and applications for consumers and industries. Results provide company executives with useful insights into m-commerce applications and their commercial potentials.
International Journal of Management and Enterprise Development | 2004
Christina Cary; H. Joseph Wen; Pruthikrai Mahatanankoon
Web services technology provides small/medium enterprises (SMEs) with a new solution for systems integration. Large enterprises have realised the importance of interoperability through cost effective integration applications with their SME partners. These standardised applications provide interoperable and universal products and services for inter and intra-organisation e-business transactions. The article discusses issues and problems pertaining to enterprise systems integration and how web services can provide a universal framework that supports all distributed e-commerce solutions in the near future. A case study of how web services offer interoperable solutions to an insurance company is discussed.
technical symposium on computer science education | 2005
Billy B. L. Lim; Chu Jong; Pruthikrai Mahatanankoon
Web services technology is a burgeoning technology that has received tremendous amount of attention in the software industry in recent years under the broader umbrella of service-oriented architecture (SOA). While Web services have been incorporated in many industries in the market place in the last few years, they are only beginning to appear in the academia, primarily in upper division and graduate CS curricula. In this paper, we share our belief that the Web services technology can and should be introduced early in a CS curriculum. We describe a number of scenarios that Web services can be integrated into CS1/CS2 to make them more interesting and more importantly, make the students better prepared for upper division classes and for the industry upon graduation. These scenarios can be incorporated without compromising the core materials presently covered in many CS1/CS2 sequence.
acm sigcpr sigmis conference on computer personnel research | 2007
Pruthikrai Mahatanankoon
Seeking new career opportunities and retaining IT jobs still require considerable time spent on various professional development activities. This study hypothesizes that these professional development activities are vital to organizational tenure as well as to career satisfaction. A survey was used to examine the effects of time spent on professional development activities on promotion and career satisfaction. The result showed that informal professional development activities had no effect on organizational tenure and career satisfaction, while formal professional development activities contributed most to the progress of an IT career. Strategies and explanations for these findings are discussed.
Journal of Internet and Enterprise Management | 2006
Pruthikrai Mahatanankoon
The excessive use of the internet for non-work-related activities is a form of white-collar deviant behaviour at work. Applying the Theory of Reasoned Action, structural equation modelling was used to predict Cyber-Production (CP) deviant behaviours in the workplace. Attitude and intention to visit non-work-related websites were found to be important predictors of such behaviours. Workplace Subjective Norms (SN) had no impact on the tendency to perform CP deviant activities but did influence intention to visit work-related websites. The findings of the study contributed to an expanded understanding of the potential predictors of CP deviance in the workplace and suggested appropriate strategies for effective internet management.
International Journal of Information Systems and Change Management | 2007
Pruthikrai Mahatanankoon
Knowledge competency and career satisfaction are essential ingredients that increase organisational commitment of key information systems professionals. The study suggested that organisational knowledge and skills both asserted a positive influence on career satisfaction and commitment, while technical skills reflected a negative effect. Human resource strategies are provided for managers and Information Technology (IT) professionals.