Ralf Barkemeyer

Beyond Compliance – Below Expectations? CSR in the Context of International Development

In this paper, the results of an empirical analysis of a set of 416 descriptive case studies published by corporate members of the UN Global Compact are presented. Although these cases cannot be viewed as representative of the Compact itself or of corporate social responsibility (CSR) and development in general, they can illustrate which kinds of projects are deemed appropriate as best practice examples among Compact members, and therefore indicate the direction, in which predominantly voluntary and business-led CSR might at best be evolving. To help contextualize the analysis, the paper starts with a brief overview of recent academic work on the strengths and limitations of CSR in the light of international development, followed by the empirical analysis of Compact case studies. The results raise doubts regarding the general suitability of contemporary CSR initiatives to tackle some of the most pressing developmental challenges. Instead, only certain topics are commonly addressed, while a number of issues such as anti-corruption measures or labour rights are underrepresented in the case study sample. Regarding the target regions of the best practice examples, the majority is reported on activities based in OECD countries and a small number of emerging markets such as South Africa, India or China, while neglecting other regions such as sub-Saharan Africa (excluding South Africa). From a European Union policy perspective, these results indicate that there is a role to play for the state in order to create a better fit between CSR agendas and the actual developmental needs in the South.

Opportunity cost based analysis of corporate eco-efficiency: A methodology and its application to the CO2-efficiency of German companies

In this paper, we propose the return-to-cost-ratio (RCR) as an alternative approach to the analysis of operational eco-efficiency of companies based on the notion of opportunity costs. RCR helps to overcome two fundamental deficits of existing approaches to eco-efficiency. (1) It translates eco-efficiency into managerial terms by applying the well-established notion of opportunity costs to eco-efficiency analysis. (2) RCR allows to identify and quantify the drivers behind changes in corporate eco-efficiency. RCR is applied to the analysis of the CO(2)-efficiency of German companies in order to illustrate its usefulness for a detailed analysis of changes in corporate eco-efficiency as well as for the development of effective environmental strategies.

Corporate perceptions of sustainability challenges in developed and developing countries: constituting a CSR divide?

– This paper aims to explore sustainability‐related perceptions of proponents of corporate social responsibility (CSR) from 53 countries in order to shed light on contextual differences regarding the conceptualization of the role of CSR in global governance., – The results of a survey of corporate UN Global Compact participants are presented, focusing on respondents perceptions regarding 23 key issues in sustainability. Non‐parametric statistics are applied to identify regional and country‐level patterns within the overall sample., – While general perceptions regarding the urgency of key global sustainability challenges appear to be relatively homogeneous around the globe, significant differences can be identified regarding the specific roles and responsibilities respondents attribute to their own companies in countries from the global North and South, respectively., – The paper focuses on generic patterns within the overall sample; more detailed analysis is needed in future work to explore their origins and impact on corporate practice., – There is a need for an improved integration of Southern stakeholders in CSR practice and policy making in order to fully unfold the potential of CSR in global governance., – The paper uncovers generic differences between conceptualizations of the corporate role in global sustainability between the global North and South.

A Longitudinal and Contextual Analysis of Media Representation of Business Ethics

Purpose – The purpose of this paper is to present an analysis of media representation of business ethics within 62 international newspapers to explore the longitudinal and contextual evolution of business ethics and associated terminology. Levels of coverage and contextual analysis of the content of the articles are used as surrogate measures of the penetration of business ethics concepts into society.Design/methodology/approach – This paper uses a text mining application based on two samples of data: analysis of 62 national newspapers in 21 countries from 1990 to 2008; analysis of the content of two samples of articles containing the term business ethics (comprised of 100 newspaper articles spread over an 18‐year period from a sample of US and UK newspapers).Findings – The paper demonstrates increased coverage of sustainability topics within the media over the last 18 years associated with events such as the Rio Summit. Whilst some peaks are associated with business ethics scandals, the overall coverage ...